Digital Marketing Specialist

1 week ago


Quezon City, Philippines Magnetic Alliance Pty Ltd Full time

Are you seeking a remote work opportunity? This Adelaide-based company operates a network of modern health and wellness clinics dedicated to delivering high-quality Allied Health services, including physiotherapy, occupational therapy, and speech pathology for both adults and children. As operations continue to grow, they are seeking a Part-Time Offshore Marketing Specialist to support their team. This role offers the opportunity to contribute to meaningful work in healthcare while enjoying the flexibility and comfort of working from home. What will you be doing Plan and execute paid advertising strategies across Meta, Google, LinkedIn, YouTube, and TikTok. Manage ad budgets, targeting, and campaign optimisation to maximise ROI. Build, test, and refine ad creatives with the marketing team. Monitor performance, run A/B tests, and ensure campaigns meet KPIs. Track results, prepare reports, and provide actionable insights. Set up and troubleshoot tracking tools, UTMs, tags, and pixels. Stay updated on ad policies, industry regulations, and platform trends. Collaborate with the marketing team on assets, funnels, and strategy improvements. Who we are looking for Experienced in managing paid advertising campaigns across Meta, Google, LinkedIn, YouTube, and TikTok. Proficient in Meta Ads Manager, Google Ads, LinkedIn Ads, and YouTube Ads Manager. Strong knowledge of Google Analytics (GA4) and tracking tools. Skilled in setting up and troubleshooting pixels, tags, and conversion tracking. Strong attention to detail and ability to meet campaign performance KPIs. #J-18808-Ljbffr



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