Integrated Media Manager

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Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group in the world. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis Sapient, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients own transformation.

This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation.

It breaks down the silos between Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health making them work seamlessly and efficiently to help clients transform marketing and business at scale.

Never has our vision and drive for Power of One been as demonstrable as in the role of the Global and Regional Client lead. The Publicis Groupe is a brand led organisation powered by data driven global Practices and has our clients at the absolute core of our business. The role of a RCL is essential for driving growth, for understanding and leading our clients own transformation through delivering the true scale our agencies capabilities. A RCL sets the vision, builds a culture of collaboration and curates a team of experts from our whole Groupe to deliver on that promise. They are true leaders with responsibility for revenue, profitability and leading the relationship with our clients. We could not be more committed to delivering excellence and we articulate our approach to that as the following;

Clients Come First ; The entire Publicis Groupe transformation was designed to put clients at the center of all we do. Their needs and objectives drive the solutions we provide in order to help them win and grow.

We are Seamless; We have created the powerful role of the Regional Client Leader. One person who acts as one point of access and one point of accountability to tap an 80,000-deep pool of talent - free from silos, legacy, and convention.

We are Frictionless; We have unified P&Ls and removed all operational barriers that enable true collaboration.

We are Modular; The core benefit of our new organization is not only in the depth and range of capability but, more importantly, in our ability to configure situationally; the ability to configure around individual client needs and an open architecture to plug & play world class partners when needed. Modularity is critical as it enables a future proof way for this organization support innovation now and keep pace the changes that show no sign of stopping.

We are United; By fusing together our creative, intelligence, and technology expertise, we are able to provide clients with transformative ideas and consumer experiences, unlike any other agency or holding company in the marketplace.

Job Description

The Integrated Media Manager is responsible for the management of key day-to-day client relationships and the supervision and functioning of the media team to ensure all initiatives are strategically and creatively on target, delivered on time and on budget. Primary responsibilities include managing comprehensive campaigns, with responsibility for day-to-day client and account/creative/production/media management, strategic planning, recommendations and overall problem-solving associated with creation, development and implementation of successful integrated ad campaigns—TV, digital, print, OOH, social, audio, etc.

Primary Responsibilities

• Act as client relationship manager, understand clients’ marketing objectives and work with Media, Creative and Account Management teams to develop strategies that meet those objectives on a daily basis
• Act as a primary advocate for clients’ brands on accounts, ensuring brand consistency across all projects, and actively acquire thorough knowledge of clients’ businesses to meet objectives
• Assist VP, Group Account Director and Integrated Media Director as needed
• Supervise and mentor junior team members in their direct responsibilities; enable and encourage exceptional performance from team and assure accuracy of team communications
• Maintain ongoing tracking of media spend across all channels (Media Tools) and ensure all campaigns spend to goal and do not exceed approved budgets; communicate monthly budget goals internally to media teams
• Responsible for creation, analysis and presentation of post-campaign summary reports
• Utilize Nielsen Media Impact (training provided as needed) for scenario planning; evaluate plan options and communicate Agency recommendation to clients
• Initiate and review reports, trends, results and interpret data to make proactive strategic recommendations to advance the business initiatives
• Effectively communicate and collaborate with cross-functional agency team to ensure flawless execution of plans, including account, buying, creative, traffic and finance
• Maintain good rapport with sales representatives and vendors to negotiate the most efficient rates possible and secure added value whenever possible
• Manage the flow of client media-related issues based on changes in direction, goals and budgets; must be capable of creating solutions and proactively resolving issues
• Deliver POVs/position papers on key client issues and/or client opportunities
• Demonstrate excellent attention to detail and follow-through skills
• Serve as a role model with a positive attitude and facilitate a team environment

• Associate

• Full-time

• Advertising
• Industries
• Advertising Services

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