Ai-Powered Product Development
3 weeks ago
Marketing Operations Analyst
Posted 1 day ago
Job Description
The TP ICAP Group is a world leading provider of market infrastructure. Our purpose is to provide clients with access to global financial and commodities markets, improving price discovery, liquidity, and distribution of data, through responsible and innovative solutions. Through our people and technology, we connect clients to superior liquidity and data solutions.
The Group is home to a stable of premium brands. Collectively, TP ICAP is the largest interdealer broker in the world by revenue, the number one Energy & Commodities broker in the world, the world's leading provider of OTC data, and an award winning all-to-all trading platform. Founded in London in 1866, the Group operates from more than 60 offices in 27 countries. We are 5,200 people strong. We work as one to achieve our vision of being the world\'s most trusted, innovative, liquidity and data solutions specialist.
About Parameta Solutions
Parameta Solutions is the Data & Analytics division of TP ICAP Group. The business provides clients with unbiased OTC content and proprietary data, in-depth insights across price discovery, risk management, benchmark and indices, and pre and post-trade analytics. Its post-trade solutions offering helps market participants control their counterparty and regulatory risks through a growing range of tools that manage balance-sheet exposure, as well as compression and optimisation services. The Data & Analytics division includes the following brands: Tullett Prebon Information, PVM Data Services, ICAP Information and Burton-Taylor Consulting.
Role Overview
As a key member of the team, you\'ll support the day-to-day execution of marketing operations processes across digital, content, and reporting functions. Your responsibilities will include maintaining marketing materials and our website, assisting in campaign execution, ensuring smooth lead management in Salesforce, and supporting marketing budget tracking and vendor onboarding. This entry-level position is ideal for someone eager to build a career in marketing operations, marketing technology, or demand generation within a global financial data and analytics company.
This is a fantastic opportunity to gain hands-on experience across a wide range of marketing disciplines while contributing to a growing, collaborative, and results-driven team.
Role Responsibilities
- Maintain and update content on the Parameta Solutions website, including uploading new pages, updating existing content, and ensuring alignment with brand guidelines and campaign messaging.
- Regularly update and version control marketing materials such as brochures, factsheets, sales decks, and product documentation to reflect the latest offerings and compliance requirements.
- Collaborate with sales and sales operations to manage marketing-qualified leads in Salesforce. Ensure timely and accurate assignment, monitor follow-ups, and track performance metrics to support lead conversion analysis.
- Support campaign setup in marketing automation platforms (e.g., email workflows), ensuring assets are built and deployed in line with marketing plans, and work closely with team members on performance tracking.
- Assist in managing the marketing budget by tracking spend, managing invoices, and maintaining budget logs. Support the procurement process by onboarding new vendors, raising Purchase Orders (POs), and liaising with finance as needed.
- Step in to assist on new or high-priority initiatives across the marketing team, including research projects, event logistics, or cross-functional alignment.
Experience / Competences
- Experience or familiarity with marketing systems such as Salesforce, marketing automation tools (e.g. Pardot, HubSpot, Marketo), or content management systems (e.g., WordPress).
- Demonstrated organisational skills with the ability to manage multiple priorities and meet deadlines in a fast-paced environment.
- Excellent attention to detail and a commitment to quality and accuracy.
- Effective written and verbal communication skills.
- Proficiency in Microsoft Office (Outlook, Word, Excel and PowerPoint).
Location and Schedule
- Must reside in Metro Manila
- Work Arrangement: Hybrid
- Shift: Night shift (8pm to 5am PST) | On-site twice a week in Pasig City
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