Lead Demand Generation Manager

Lead Demand Generation Manager - Bacoor

1780 Muntinlupa City, National Capital Region Career Connect

Posted 438 days ago

Permanent

ABOUT THE COMPANY

It is a dynamic and innovative company operating in the commodities industry. Our team is comprised of industry experts and forward-thinkers who are dedicated to pushing boundaries and driving growth in the market.

JOB OVERVIEW

As a Senior Marketing Manager, you will play a pivotal role in shaping our brand image, expanding our market reach, and driving revenue growth. You will be responsible for developing and executing strategic marketing initiatives that align with our business objectives and resonate with our target audience. This role requires a creative and data-driven approach, as well as strong leadership skills to guide the marketing team towards success.

KEY RESPONSIBILTIES

• Develop and execute comprehensive marketing plans to drive brand awareness, customer acquisition, and revenue growth.
• Lead cross-functional teams to develop and implement integrated marketing campaigns across various channels, including digital, social media, email, events, and partnerships.
• Conduct market research and analysis to identify trends, opportunities, and competitive threats. Utilize insights to inform marketing strategies and product positioning.
• Manage the creation of marketing collateral, including website content, sales materials, presentations, and advertising campaigns.
• Build and maintain strong relationships with key stakeholders, including clients, partners, vendors, and internal teams, to ensure alignment and collaboration.
• Monitor and analyze marketing performance metrics, including ROI, customer engagement, and conversion rates. Use data-driven insights to optimize campaigns and maximize results.
• Stay updated on industry trends, best practices, and emerging technologies to improve marketing effectiveness continuously and innovation.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field. Master's degree is a plus.
• At least 5 years of experience in marketing roles, with a proven track record of success in developing and executing integrated marketing campaigns.
• Sales experience is a must.
• Experience in the commodities industry or related field is preferred.
• Strong leadership skills with the ability to inspire and motivate cross-functional teams.
• Excellent communication skills, both written and verbal, with the ability to articulate complex ideas clearly and persuasively.
• Strategic thinker with a creative mindset and the ability to generate innovative ideas.
• Proficiency in marketing analytics and tools for tracking and measuring campaign performance.
• Demonstrated ability to thrive in a fast-paced, dynamic startup environment with a high degree of ambiguity and change.
• Strong organizational and project management skills, with the ability to prioritize tasks and meet deadlines effectively.

Benefits

1631 Taguig, National Capital Region Career Connect

Posted 508 days ago

Permanent

We are seeking a talented and experienced Marketing Communications Manager to join our team. The ideal candidate will have a strong background in marketing, communications, and IT BPM industry knowledge. This role will be responsible for developing and executing marketing communication strategies that drive brand awareness, lead generation, and customer engagement. Working Setup: Hybrid with office in BGC Responsibilities:

• Develop and execute marketing communication strategies to promote Client's products and services.
• Create compelling content for various marketing channels, including website, social media, email, and print.
• Collaborate with the sales team to develop marketing materials that support the sales process.
• Manage the company's social media presence, including posting relevant content and engaging with followers.
• Plan and execute events, such as webinars, conferences, and trade shows, to promote Client's products and services.
• Analyze marketing communication efforts and make data-driven recommendations for improvement.
• Stay up-to-date on industry trends and best practices in marketing communication.

Requirements

• Bachelor's degree in Marketing, Communications, or related field.
• 5+ years of experience in marketing communication, preferably in the IT BPM industry.
• Strong written and verbal communication skills.
• Proficiency in Microsoft Office Suite, Adobe Creative Suite, and marketing automation tools.
• Ability to work independently and as part of a team.
• Excellent organizational and time management skills.
• Experience with digital marketing, including SEO, SEM, and social media.
• Strong analytical skills and ability to interpret data to drive decision-making.

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