Market Research Specialist

3 days ago


Taguig, Philippines DigiPlus Interactive Corp Full time

Talent Acquisition Associate at DigiPlus Interactive Corp DigiPlus Interactive Corp. pioneered digital entertainment in the Philippines. It introduced leading platforms BingoPlus and ArenaPlus, widely known for their engaging experiences in interactive gaming and sports entertainment. DigiPlus also operates GameZone, with more to come. For more information, visit: Role Overview We are seeking a detail-oriented and analytical Brand Research Specialist to join our Branding Department. This role will focus on conducting brand health surveys, evaluating both short-term and long-term campaigns, and gathering insights across multiple media channels. The ideal candidate will not only collect and analyze data but also provide actionable recommendations to strengthen brand equity and optimize campaign performance from a branding perspective. Key Responsibilities Brand Health Monitoring Design, execute, and analyze surveys to measure brand awareness, perception, favorability, and overall health. Track shifts in consumer sentiment and brand positioning over time. Campaign Effectiveness Research Assess the performance of short-term and long-term branding campaigns. Develop and maintain campaign scorecards with clear KPIs. Collect, organize, and interpret data from various media channels (digital, social, OOH, TV, radio, print, etc.). Consolidate cross-platform data into comprehensive reports and dashboards. Translate research findings into actionable insights. Provide strategic recommendations for campaign optimization, creative improvements, and brand growth opportunities. Support branding team in decision-making with data-backed perspectives. Able to effectively communicate and align with management’s direction, and draft well-structured survey proposals. Work closely with branding, marketing, and communications teams to align research with brand goals. Partner with external research agencies (if applicable) to validate methodologies and insights. Qualifications Bachelor’s degree in Marketing, Communications, Business, Statistics, or related field. 2 – 4 years of experience in brand research, consumer insights, or marketing analytics. Strong skills in survey design, data analysis, and reporting. Familiarity with tools such as Nielsen, Kantar, Google Analytics, or equivalent research platforms. Proficiency in Excel/Google Sheets and research/data analytics tools. Excellent communication and presentation skills to deliver insights clearly to stakeholders. Critical thinker with the ability to connect data to actionable brand strategies. Analytical mindset with attention to detail. Strong understanding of brand building and campaign evaluation. Ability to synthesize complex data into clear, actionable insights. Collaborative and proactive, with a passion for branding and user research. Seniority level: Mid-Senior level Employment type: Part-time Job function: Marketing Industries: Entertainment Providers Location: Taguig, National Capital Region, Philippines Referrals increase your chances of interviewing at DigiPlus Interactive Corp by 2x. #J-18808-Ljbffr



  • Taguig, Philippines DigiPlus Interactive Corp. Full time

    About DigiPlus Interactive Corp. DigiPlus Interactive Corp. pioneered digital entertainment in the Philippines. It introduced leading platforms BingoPlus and ArenaPlus, widely known for their engaging experiences in interactive gaming and sports entertainment. DigiPlus also operates GameZone, with more to come. For more information, visit: Role Overview We...


  • Taguig, Philippines IGO TECHONOLOGIES Full time

    We’re Hiring: User Researcher Specialist We are looking for a User Researcher Specialist to join our growing team! If you’re passionate about understanding people, uncovering insights, and helping shape meaningful products, this role is for you. What You’ll Do Design and execute user research using both qualitative and quantitative methods (interviews,...


  • Taguig, Philippines Market Performance Group Full time

    2 days ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. Direct message the job poster from Market Performance Group Join our dynamic team at Market Performance Group, a leader in e-commerce and digital marketing. We specialize in helping brands grow their presence on Amazon and other online marketplaces. We...


  • Taguig, National Capital Region, Philippines De Castro Consulting PH Full time ₱600,000 - ₱1,200,000 per year

    Company DescriptionDe Castro Consulting specializes in HR, IT & Technology services for start-up, scale-up, and enterprise businesses. Based in the Philippines, we focus on regulatory compliance and operational growth for our clients. Our clients include top firms in the BPO, Tech, Financial, Realty, and Insurance industries. We offer comprehensive solutions...


  • Taguig, Philippines Careers at IGO Digital Full time

    Human Resources Assistant at IGO Technologies Inc. We are seeking a detail-oriented and strategically minded User Research Specialist to join our growing team. In this role, you will be responsible for planning and executing end-to-end research initiatives that inform product and design decisions across the organization. You will apply a range of qualitative...

  • Marketing Specialist

    3 weeks ago


    Taguig, Philippines WHR Global Consulting Full time

    Location: BGC The Marketing Specialist is responsible for developing and executing marketing strategies across brand, retail, and digital platforms. This role involves creating engaging campaigns, conducting market research, ensuring brand consistency, optimizing media channels, and tracking marketing performance. The Marketing Specialist works closely with...


  • Taguig, National Capital Region, Philippines DigiPlus Interactive Corp. Full time ₱1,200,000 - ₱2,400,000 per year

    About DigiPlus Interactive Corp.DigiPlus Interactive Corp. pioneered digital entertainment in the Philippines. It introduced leading platforms BingoPlus and ArenaPlus, widely known for their engaging experiences in interactive gaming and sports entertainment. DigiPlus also operates GameZone, with more to come. For more information, visit: Role OverviewWe are...


  • Taguig, National Capital Region, Philippines Igo Digital High Technology Full time ₱1,200,000 - ₱2,400,000 per year

    We are seeking a detail-oriented and strategically minded User Research Specialist to join our growing team. In this role, you will be responsible for planning and executing end-to-end research initiatives that inform product and design decisions across the organization. You will apply a range of qualitative andÂ...

  • Marketing Specialist

    3 weeks ago


    Taguig, Philippines 1Rotary Trading Corporation Full time

    Overview The Marketing Specialist is responsible for researching and analyzing demographics, pricing schedules, market trends, competitor products, and other information relevant to the company’s marketing objectives. Creates and develops promotional materials, sales tactics, new campaigns, advertising copy, and other marketing materials. KEY...

  • Marketing Specialist

    2 weeks ago


    Taguig, National Capital Region, Philippines 1Rotary Trading Corporation Full time ₱40,000 - ₱60,000 per year

    The Marketing Specialist is responsible for research and analyses demographics, pricing schedules, market trends, competitor products, and other information relevant to the companys marketing objectives. Creates and develops promotional materials, sales tactics, new campaigns, advertising copy, and other marketing materials.Key ResponsibilitiesResearches and...