Marketing Specialist
4 weeks ago
Overview
The Marketing Specialist is responsible for researching and analyzing demographics, pricing schedules, market trends, competitor products, and other information relevant to the company’s marketing objectives. Creates and develops promotional materials, sales tactics, new campaigns, advertising copy, and other marketing materials.
KEY RESPONSIBILITIES- Researches and analyses a variety of marketing information, including market trends, pricing schedules, competitor offerings, product specifications, and demographic data.
- Develops new marketing strategies and campaigns based on detailed analysis of market forces.
- Identifies the appropriate media channels where each product or service's marketing materials can be delivered to the public.
- Enforces brand marketing guidelines throughout each product to create a cohesive feel to each campaign.
- Tracks marketing strategy results closely and data analysis.
- Graduate of Marketing Management, Mass Communications or its equivalent.
- Minimum of 2 years work experience in related field.
- Excellent Communication Skills
- Attention to details
- Presentation Skills
- Confident, Good Judgment
- Project Management
- Customer relations
- Social Media Platforms
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