Marketing Manager
3 weeks ago
Position Summary:
We are seeking a proactive and results-driven Marketing Manager to lead our marketing initiatives and help accelerate our business growth. The ideal candidate will have strong experience in logistics or transportation marketing and a proven ability to develop and execute marketing strategies that increase brand awareness and customer acquisition.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies aligned with company goals
- Manage digital marketing campaigns including social media, SEO/SEM, email marketing, and content creation
- Lead market research efforts to identify new opportunities and customer needs
- Coordinate with sales and operations teams to support promotional activities and customer engagement
- Monitor and analyze marketing performance metrics and optimize campaigns accordingly
- Manage marketing budget and ensure cost-effective use of resources
- Oversee creation of marketing collateral and branding materials
- Organize and participate in events, trade shows, and community outreach programs
Qualifications:
- Bachelors degree in Marketing, Business Administration, or related field
- Minimum 5 years of marketing experience, preferably in logistics, transportation, or supply chain industries
- Strong knowledge of digital marketing tools and platforms
- Excellent communication, leadership, and project management skills
- Ability to analyze market trends and customer insights to drive marketing decisions
- Proactive, creative, and results-oriented mindset
- Experience managing a team is a plus
What We Offer:
- Competitive salary and benefits package
- Opportunity to work in a fast-paced, growing industry
- Supportive and collaborative team environment
- Career growth and professional development opportunities
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