Influencer Marketing Officer

3 weeks ago


Metro Manila Philippines Buscojobs Full time

Influencer Marketing Officer - WAVE Creative Group

Are you passionate about influencer marketing, creative campaigns, and building relationships that matter? WAVE Creative Group is looking for a Influencer Relations Officer to join our growing team

As our Influencer Marketing Officer, you'll be the bridge between brands and the influencer world. From creating compelling briefs to managing talent relations and ensuring content is on point, you'll help bring our clients' campaigns to life through collaboration and creativity.

Key Responsibilities :

  • Strategic Planning & Execution
  • Develop KOL strategies that align with client campaigns and brand objectives.
  • Curate and manage influencer rosters based on relevance, reach, engagement, and audience alignment.
  • Coordinate with internal creative, digital, and accounts teams to ensure KOL campaigns are integrated seamlessly.
  • Collaborate with internal teams to create clear and compelling creative briefs for KOLs, ensuring alignment with campaign goals.
  • Cascade briefs and guidelines to KOLs, ensuring full understanding and proper execution.
  • KOL Identification, Database & Relationship Management
  • Source and vet potential KOLs across platforms (Instagram, TikTok, YouTube, X, Facebook, etc.).
  • Build and maintain strong, long-term relationships with influencers and their management teams.
  • Maintain and regularly update a centralized database of KOLs, talents, and influencers, including key metrics, contact details, campaign history, and availability.
  • Ensure the database reflects the most current and relevant talent based on platform performance, trends, and brand alignment.
  • Serve as the point of contact between KOLs and clients throughout the campaign lifecycle.
  • Attend client meetings and represent the agency during events and activations to support KOL engagement and client relations.
  • Assist in KOL hospitality, including client-facing event support, hosting, and ensuring KOLs are aligned with event objectives.
  • Campaign Management
  • Brief KOLs on campaign requirements and ensure timely and accurate content delivery.
  • Monitor live content and ensure compliance with brand tone, messaging, and legal guidelines.
  • Handle logistics including contracts, rates negotiation, deliverables, timelines, and reporting.
  • Participate in simple copywriting tasks (hooks, captions, etc.), and review KOL content for consistency and message alignment.
  • Conduct content quality checks to ensure output meets creative and brand standards.
  • Performance Tracking & Reporting
  • Analyze and report campaign performance using qualitative and quantitative KPIs.
  • Recommend optimization strategies for future influencer campaigns based on data insights.
  • Create comprehensive post-campaign reports and case studies for client presentations.

Qualifications & Skills

  • Bachelor's degree in Marketing, Communications, Advertising, or a related field.
  • Minimum 2 years experience in influencer/KOL management, PR, or digital marketing.
  • Strong knowledge of social media platforms, influencer ecosystems, and content trends.
  • Excellent communication, negotiation, and project management skills.
  • Creative thinker with strategic insight and strong attention to detail.

If this sounds like the perfect fit for you, send us your portfolio and CV at with the subject line: "Application | Influencer Marketing Officer"

Let's create WAVES together

Job Types: Full-time, Permanent

  • Company events
  • Flextime
  • Health insurance
  • Opportunities for promotion
  • Work from home

₱ - ₱

Y Brand Collective Inc.

Posted today

Influencer Marketing Officer

Job Description

Job Summary: The Influencer Marketing Officer will be responsible for building and managing strong partnerships with influencers, creators, and media partners to strengthen brand presence, drive engagement, and support sales growth. This role requires creativity, negotiation skills, and a deep understanding of influencer marketing, PR strategies, and digital media trends.

Key Responsibilities:

  • Source, evaluate, and secure collaborations with influencers and creators across multiple platforms who align with the company's brand identity.
  • Negotiate partnership terms and manage influencer relationships to maximize campaign value.
  • Develop and execute PR and influencer marketing campaigns from initial outreach to final reporting.
  • Oversee ongoing influencer campaigns, ensuring all deliverables are met and align with brand guidelines and quality standards.
  • Monitor campaign performance, analyze data, and provide actionable insights and recommendations for optimization.
  • Drive sales-related campaigns through strategic influencer partnerships and activations.
  • Stay updated on industry trends, emerging platforms, and best practices in influencer marketing, PR, and digital media.

Job Types: Full-time, Permanent

  • Company events
  • Opportunities for promotion
  • Promotion to permanent employee

₱ - ₱

Y Benby Enterprises, Inc.

Posted today

Marketing Executive

Posted today

General Information

Position Title: Marketing Executive (Office-Based)

Location: Davao, Philippines

Reporting To: Country Manager

Required Skills & Qualifications

Bachelor's degree in Marketing, Business, Mass Communication, or related field.

1–3 years of experience in marketing, preferably with exposure to digital and field activities.

Basic knowledge of MS Office (Word, Excel, PowerPoint) for reporting and presentations.

Familiarity with Facebook Ads Manager and digital lead generation tools.

Hands-on experience in video editing, poster design, and digital content creation.

Strong communication, coordination, and organizational skills.

Ability to work with sales teams and dealers to ensure marketing execution.

Creative mindset with the ability to design attractive marketing materials.

Self-driven, disciplined, and able to multitask in a fast-paced environment.

Work Nature: Primarily office-based with occasional travel for customer testimonials, dealer activities, and market visits.

Gender: Male or Female candidates are welcome.

Key Responsibilities

  • Content Creation & Design

Create engaging marketing posters and promotional videos.

Edit videos and posters for campaigns, events, and digital promotions.

Capture and edit customer testimonial videos during market visits.

Plan and execute Facebook lead generation campaigns.

Call and qualify leads generated through campaigns.

Prepare lead summary reports and share them with the dealer sales team.

Track enquiries, follow-ups, and conversion updates to ensure timely closure.

  • Social Media Management

Handle the company's Facebook page and other social media handles.

Post regular updates, campaigns, creatives, and customer engagement content.

Respond to comments/messages and maintain brand presence online.

Monitor analytics and suggest improvements to increase reach and engagement.

  • Coordination & Communication

Coordinate with sales and dealer teams for campaign execution and lead handling.

Share leads promptly with dealer sales teams and update status regularly.

Prepare and circulate marketing bulletins and campaign updates.

Support dealer-level promotions and marketing activities as needed.

  • Reporting & Analysis

Maintain records of leads, conversions, and campaign results.

Summarize lead performance and conversion rates for management review.

Provide regular reports to the Country Manager on marketing activities and outcomes.

Visit markets occasionally for customer testimonials, local promotions, and dealer support.

Collect market insights and customer feedback to strengthen campaigns.

Preferred Attributes

Experience in automobile, FMCG, or retail industry is an advantage.

Knowledge of CRM / lead tracking systems.

Experience in social media management with proven results.

Willingness to learn and adapt quickly to digital marketing tools and trends.

Flexible to travel occasionally for campaigns and customer engagement.

Marketing Executive

Posted today

Marketing Executive

Job Description

We are looking for a Marketing Executive to support the Marketing Manager in day-to-day operations, content creation, event coordination, and campaign execution. If you're organized, creative, and up to date with the latest social media trends, we'd love to hear from you

Job Description:

  • Assists the Marketing Manager with day-to-day tasks.
  • Coordinates with third-party agencies and advertising agencies.
  • Collaborates with in-house creatives on deliverables, activations, production, and events.
  • Supports marketing initiatives for the app/brand, including inter-departmental requests and partnerships.
  • Assists in managing both online and offline projects and deliverables.
  • Contributes to the conceptualization of content for social media and events.

Qualifications:

  • Must possess at least a Bachelor’s/College Degree in Business Administration, Marketing, Advertising/Media, Art/Design/Creative Multimedia, Mass Communication, or any related field.
  • Must have at least 1 year of relevant work experience.
  • Must be up to date with current social media trends and pop culture.
  • Applicants must be willing to work onsite at Marcos Highway, Antipolo City.

This advertiser has chosen not to accept applicants from your region.

Marketing Executive

Posted today

Marketing Executive

Job Description

We are looking for a Marketing Executive to support the Marketing Manager in day-to-day operations, content creation, event coordination, and campaign execution. If you're organized, creative, and up to date with the latest social media trends, we'd love to hear from you

Job Description:

  • Specializes in digital channels and platforms, crafting strategies that primarily encompass online mediums like social media, email marketing, SEO, and content marketing.
  • Manages and optimizes digital advertising campaigns, focusing on reaching and engaging target audiences in the digital space.
  • Manage and maintain social media accounts of the company to promote business and image of the company.
  • Utilizes data analytics to track online performance, measure user engagement, and refine digital strategies based on real-time insights.
  • Managing leads, opportunities, and client information through implemented systems and platforms
  • Managing data from social media platforms of the company in relation to Sales/Lead generation.
  • Establish and sustain relationships with new customers

Qualifications:

  • Bachelor of Science in Marketing or any related course
  • At least 2 years of work experience on the same capacity
  • Advantage if of the same industry exposure
  • Knowledgeable and creative in social media management
  • Additional Leave Credits even on probationary status
  • Mandatory benefits
  • Ready Free meals (lunch and snacks) / HMO Benefits upon regularization
  • Management Role - opportunity for promotion and career advancement

Marketing Executive

Posted today

Marketing Executive

Job Description

We are looking for a Marketing Executive to support the Marketing Manager in day-to-day operations, content creation, event coordination, and campaign execution. If you're organized, creative, and up to date with the latest social media trends, we'd love to hear from you

Job Description:

  • Assists the Marketing Manager with day-to-day tasks.
  • Coordinates with third-party agencies and advertising agencies.
  • Collaborates with in-house creatives on deliverables, activations, production, and events.
  • Supports marketing initiatives for the app/brand, including inter-departmental requests and partnerships.
  • Assists in managing both online and offline projects and deliverables.
  • Contributes to the conceptualization of content for social media and events.

Qualifications:

  • Must possess at least a Bachelor’s/College Degree in Business Administration, Marketing, Advertising/Media, Art/Design/Creative Multimedia, Mass Communication, or any related field.
  • Must have at least 1 year of relevant work experience.
  • Must be up to date with current social media trends and pop culture.
  • Applicants must be willing to work onsite at Marcos Highway, Antipolo City.

This advertiser has chosen not to accept applicants from your region.

Trade Marketing Executive/Manager

Trade Marketing Executive/Manager - Benby Enterprises, Inc.

Location: Philippines

Job Description

The Trade Marketing Executive/Manager is responsible for developing and executing strategic trade marketing initiatives that align with brand objectives and drive commercial performance across channels, categories, and regions. This role bridges marketing and sales to ensure consistent messaging and effective market execution while maintaining strong collaboration with internal teams and external stakeholders.

  • Analyze market trends and competitor activities to identify growth opportunities and risks.
  • Translate overarching brand strategies into actionable trade marketing plans.
  • Develop and implement targeted strategies by channel, category, customer, and region to ensure sustainable growth

Performance Monitoring & Analysis

  • Regularly evaluate business performance against targets and initiatives.
  • Generate insights and actionable recommendations to optimize results.
  • Lead and present business performance reviews to the management team.

Point of Sale Materials (POSM) Development

  • Design and develop compelling merchandising solutions and POS materials tailored to key shopper profiles.
  • Ensure effective visibility and conversion across relevant sales channels

Forecasting

  • Utilize historical data, market trends, and benchmarking to develop accurate sales forecasts.
  • Conduct opportunity and risk assessments to guide strategic decisions

Budget Management & Financial Acumen

  • Plan, manage, and track trade marketing budgets to ensure optimal resource allocation.
  • Apply financial principles such as ROI, CTS, and NPV in evaluating marketing investments and initiatives.
  • Build and maintain strong relationships with external partners and internal departments.
  • Present and align quarterly plans with stakeholders to ensure cross-functional buy-in and effective execution

Process Compliance & Leadership

Act as the process owner for key strategic and operational meetings

  • BSSD – Monthly Development & Tracking
  • S&OP – Including Sell-In/Sell-Out & Offtake Analysis
  • Quarterly Business Review

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or related field; MBA is a plus.
  • Minimum of 5 years of experience in trade marketing, preferably in FMCG or retail.
  • Strong analytical, strategic thinking, and problem-solving skills.
  • Excellent communication, presentation, and stakeholder management abilities.
  • Proficient in data analysis tools and financial modeling.
  • Highly organized, results-driven, and adept at cross-functional collaboration.

Trade Marketing Executive/Manager

₱ - ₱

Y Benby Enterprises, Inc.

Posted today

Job Description

The Trade Marketing Executive/Manager is responsible for developing and executing strategic trade marketing initiatives that align with brand objectives and drive commercial performance across channels, categories, and regions. This role bridges marketing and sales to ensure consistent messaging and effective market execution while maintaining strong collaboration with internal teams and external stakeholders.

  • Analyze market trends and competitor activities to identify growth opportunities and risks.
  • Translate overarching brand strategies into actionable trade marketing plans.
  • Develop and implement targeted strategies by channel, category, customer, and region to ensure sustainable growth

Performance Monitoring & Analysis

  • Regularly evaluate business performance against targets and initiatives.
  • Generate insights and actionable recommendations to optimize results.
  • Lead and present business performance reviews to the management team.

Point of Sale Materials (POSM) Development

  • Design and develop compelling merchandising solutions and POS materials tailored to key shopper profiles.
  • Ensure effective visibility and conversion across relevant sales channels

Forecasting

  • Utilize historical data, market trends, and benchmarking to develop accurate sales forecasts.
  • Conduct opportunity and risk assessments to guide strategic decisions

Budget Management & Financial Acumen

  • Plan, manage, and track trade marketing budgets to ensure optimal resource allocation.
  • Apply financial principles such as ROI, CTS, and NPV in evaluating marketing investments and initiatives.
  • Build and maintain strong relationships with external partners and internal departments.
  • Present and align quarterly plans with stakeholders to ensure cross-functional buy-in and effective execution

Process Compliance & Leadership

Act as the process owner for key strategic and operational meetings

  • BSSD – Monthly Development & Tracking
  • S&OP – Including Sell-In/Sell-Out & Offtake Analysis
  • Quarterly Business Review

Qualifications

  • Bachelor's degree in Marketing, Business Administration, or related field; MBA is a plus.
  • Minimum of 5 years of experience in trade marketing, preferably in FMCG or retail.
  • Strong analytical, strategic thinking, and problem-solving skills.
  • Excellent communication, presentation, and stakeholder management abilities.
  • Proficient in data analysis tools and financial modeling.
  • Highly organized, results-driven, and adept at cross-functional collaboration.
Marketing Executive

Posted today

Marketing Executive

General Information

Position Title: Marketing Executive (Office-Based)

Location: Davao, Philippines

Reporting To: Country Manager

Required Skills & Qualifications

Bachelor's degree in Marketing, Business, Mass Communication, or related field.

1–3 years of experience in marketing, preferably with exposure to digital and field activities.

Basic knowledge of MS Office and Facebook Ads Manager.

Hands-on experience in video editing and digital content creation.

Strong communication, coordination, and organizational skills.

Ability to work with sales teams and dealers to ensure marketing execution.

Creative mindset with the ability to design attractive marketing materials.

Self-driven, disciplined, and able to multitask in a fast-paced environment.

Work Nature: Primarily office-based with occasional travel for customer testimonials, dealer activities, and market visits.

Gender: All genders welcome.

Key Responsibilities

  • Content Creation & Design

Create engaging marketing posters and promotional videos.

Edit videos and posters for campaigns, events, and digital promotions.

Capture and edit customer testimonial videos during market visits.

Plan and execute Facebook lead generation campaigns.

Call and qualify leads generated through campaigns.

Prepare lead summary reports and share them with the dealer sales team.

Track enquiries, follow-ups, and conversion updates to ensure timely closure.

  • Social Media Management

Handle the company\'s Facebook page and other social media handles.

Post regular updates, campaigns, creatives, and customer engagement content.

Respond to comments/messages and maintain brand presence online.

Monitor analytics and suggest improvements to increase reach and engagement.

  • Coordination & Communication

Coordinate with sales and dealer teams for campaign execution and lead handling.

Share leads promptly with dealer sales teams and update status regularly.

Prepare and circulate marketing bulletins and campaign updates.

Support dealer-level promotions and marketing activities as needed.

  • Reporting & Analysis

Maintain records of leads, conversions, and campaign results.

Summarize lead performance and conversion rates for management review.

Provide regular reports to the Country Manager on marketing activities and outcomes.

Visit markets occasionally for customer testimonials, local promotions, and dealer support.

Collect market insights and customer feedback to strengthen campaigns.

Preferred Attributes

Experience in automobile, FMCG, or retail industry is an advantage.

Knowledge of CRM / lead tracking systems.

Experience in social media management with proven results.

Willingness to learn and adapt quickly to digital marketing tools and trends.

Flexible to travel occasionally for campaigns and customer engagement.

Marketing Executive

Posted today

Marketing Executive

Job Description

We are looking for a Marketing Executive to support the Marketing Manager in day-to-day operations, content creation, event coordination, and campaign execution. If you're organized, creative, and up to date with the latest social media trends, we'd love to hear from you

Job Description:

  • Assists the Marketing Manager with day-to-day tasks.
  • Coordinates with third-party agencies and advertising agencies.
  • Collaborates with in-house creatives on deliverables, activations, production, and events.
  • Supports marketing initiatives for the app/brand, including inter-departmental requests and partnerships.
  • Assists in managing both online and offline projects and deliverables.
  • Contributes to the conceptualization of content for social media and events.

Qualifications:

  • Must possess at least a Bachelor’s/College Degree in Business Administration, Marketing, Advertising/Media, Art/Design/Creative Multimedia, Mass Communication, or any related field.
  • Must have at least 1 year of relevant work experience.
  • Must be up to date with current social media trends and pop culture.
  • Applicants must be willing to work onsite at Marcos Highway, Antipolo City.

This advertiser has chosen not to accept applicants from your region.

Marketing Executive

Posted today

Marketing Executive

Job Description

We are looking for a Marketing Executive to support the Marketing Manager in day-to-day operations, content creation, event coordination, and campaign execution. If you're organized, creative, and up to date with the latest social media trends, we'd love to hear from you

Job Description:

  • Specializes in digital channels and platforms, crafting strategies that primarily encompass online mediums like social media, email marketing, SEO, and content marketing.
  • Manages and optimizes digital advertising campaigns, focusing on reaching and engaging target audiences in the digital space.
  • Manage and maintain social media accounts of the company to promote business and image of the company.
  • Utilizes data analytics to track online performance, measure user engagement, and refine digital strategies based on real-time insights.
  • Managing leads, opportunities, and client information through implemented systems and platforms
  • Managing data from social media platforms of the company in relation to Sales/Lead generation.
  • Establish and sustain relationships with new customers

Qualifications:

  • Bachelor of Science in Marketing or any related course
  • At least 2 years of work experience on the same capacity
  • Advantage if of the same industry exposure
  • Knowledgeable and creative in social media management
  • Additional Leave Credits even on probationary status
  • Mandatory benefits
  • Ready Free meals (lunch and snacks) / HMO Benefits upon regularization
  • Management Role - opportunity for promotion and career advancement

Marketing Executive

Posted today

Note: This listing includes multiple postings from various employers and regions. This advertiser has chosen not to accept applicants from your region.

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