Events Specialist

2 weeks ago

Manila, Philippines Universal Music Group Full time
Overview

Universal Music Group (UMG) is the world leader in music-based entertainment, with a broad array of businesses engaged in recorded music, music publishing, merchandising and audiovisual content in more than 60 countries. UMG fosters the development of services, platforms and business models to broaden artistic and commercial opportunities for artists and fans. We are seeking an Events Specialist (1 year contract) to join the Marketing Services team based in Manila. The role focuses on planning, coordinating and executing on-ground music marketing activities for international and local artists, reporting to the Head of Marketing Services. You will drive strategic event experiences that strengthen artist visibility and fan connection, from promo tours and artist showcases to album launches and large-scale brand activations.

Responsibilities
  • Plan and execute innovative end-to-end event campaigns for the artists under UMG labels, working closely with the Marketing Services Head supporting both the international and local teams.
  • Strategically plan and manage all event aspects—from creative concept to execution—ensuring alignment with overall marketing objectives and artist branding.
  • Support live activations, monitor and track event deliverables ensuring all KPIs are achieved.
  • Scout and coordinate with vendors, services and experience providers and venue partners to ensure all elements of the event are delivered on time and within budget.
  • Develop and present campaign decks and post-activity reports with performance metrics, insights and learnings.
  • Collaborate with regional and global teams on timely approvals, updates and marketing material localization.
  • Use data and social insights to guide audiences targeting and experiential strategies.
  • Stay on top of music, pop culture and event trends to constantly elevate fan engagement efforts.
Qualifications
  • 2-3 years of experience in events management for music or entertainment-related fields.
  • Proven ability to manage large-scale, cross-functional campaigns and vendor ecosystems.
  • Passionate about music, live shows and fan culture.
  • Strong time management and multitasking skills in a fast-paced environment.
  • Excellent in communication and presentation skills; comfortable dealing with internal and external stakeholders.
  • Proficient in event planning, agency/vendor coordination and reporting.
  • Familiar with digital marketing platforms and basic creatives tools (e.g. Canva, Adobe) is a plus.
  • Agile, adaptable and solutions-oriented.
  • Data-savvy with an ability to interpret campaign insights.
  • Deep interest in pop culture, artist branding and global and local music trends.

Interested? Please follow the link to submit your application today

Note: Only shortlisted applicants will be contacted.

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