Product Manager

3 days ago


Bataan Philippines Gran Casa Blanca Corp. Full time

Responsibilities

  • Own execution for product updates: vacuum-sealed specs, export-ready packaging, vendor coordination, QC signoff.
  • Create short, actionable creative briefs: product positioning, key messages, required assets, timelines, approval checkpoints.
  • Run pre-launch activity: product samples, influencer seeding, PR notes, paid campaign briefs, email & SMS flows. Use a launch asset pack and checklist for every release.
  • Maintain product roadmap for existing SKUs and near-term launches. Prioritize by revenue upside and launch readiness.
  • Translate customer feedback and sales data into product actions and brief recommendations.
  • Support Shopify content when asked: supply copy, specs, photos, SEO keywords, and asset files.
  • Track first 30-day launch performance and produce a short learnings report for the marketing calendar.
Qualifications
  • 1 year in product/brand management or marketing.
  • FMCG or food experience preferred.
  • Hands-on experience with product launches and packaging updates.
  • Clear brief-writer.
  • Can make a 1-page launch brief that a designer and media buyer can execute from.
  • Practical project manager.
  • Comfortable with basic data: spreadsheets, cohort checks, simple SQL or query examples.
  • Good communicator. Works across small teams and external vendors.
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