Trade Marketing Specialist

6 months ago


cabuyao city, Philippines Nippon Paint (Coatings) Philippines, Inc. Full time
* Planning, implementing and monitoring of trade and consumer promotions
* Managing special events to connect then brands with the customers, including trial consumption through paid sampling activities
* Give support to the development of new and innovative merchandising items by giving first hand information on current trends, marketing strategies and competitive activities.
* Deploys and manager the inventory and installation of merchandising materials.
* Assisting the Sales Team- Modern Trade & General, and/or distributors with agreed marketing strategy including product placements, marketing materials and brand awareness.
* Ensures Trade Marketing resources/collaterals are properly implemented and secured in the most effective and efficient manner possible.
* Implement Connect Platform (Field Force, ACT & SAP)
* Requires Nationwide travelling (70%)
* Manage database and loyalty programs.

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