Campaigns Specialist

5 days ago

Taguig, Philippines Coins.ph Full time

Coins.ph Taguig, National Capital Region, Philippines

Campaigns Specialist

Location: Taguig, National Capital Region, Philippines

Overview

Join the pioneer crypto brand in the Philippines. Coins is a leading crypto platform trusted by millions of users. The company is regulated by the Bangko Sentral ng Pilipinas (BSP) and holds both Virtual Currency and Electronic Money Issuer licenses from a central bank.

Responsibilities
  • Lead and manage the end-to-end execution of growth-focused marketing campaigns, ensuring timely delivery, alignment with business goals, and measurable impact
  • Act as the main point of contact with internal teams (Product, CRM, Social Media, Creatives) and external partners or clients to drive alignment on campaign requirements, deliverables, and timelines
  • Draft, review, negotiate, and process co-marketing agreements (CMAs), ensuring compliance, accuracy, and proper documentation
  • Monitor, analyze, and report on campaign performance, providing actionable insights and strategic recommendations to optimize effectiveness and ROI
  • Maintain and continuously improve campaign trackers, reporting dashboards, and marketing asset repositories for accuracy, accessibility, and consistency
  • Partner with the Business Development and Partnerships team to design, execute, and evaluate co-marketing initiatives, ensuring maximum partner value and campaign success
  • Provide guidance and support to junior team members, fostering collaboration and best practices across the marketing team
  • Oversee administrative processes related to campaign execution, including budget tracking, file organization, and securing approvals, while ensuring efficiency and compliance with internal workflows

Join the Coins team for meaningful collaborations, scalable growth, and a culture that welcomes new ideas backed by data to create impact.

Qualifications
  • 3–5 years of experience in campaign management, digital marketing, or a related role, ideally in fintech, blockchain, or fast-paced tech-driven industries
  • Strong knowledge of marketing principles with proven experience applying them to deliver results in growth-focused campaigns
  • Demonstrated ability to independently manage multiple projects, stakeholders, and deadlines with high attention to detail
  • Excellent communication and relationship management skills, with the confidence to engage and align with cross-functional teams and external partners
  • Strong analytical mindset; able to interpret campaign data, extract insights, and translate them into strategic recommendations
  • Proactive, resourceful, and adaptable, with a track record of navigating dynamic and evolving business environments
  • Collaborative and results-driven, with experience contributing to the success of cross-functional teams
  • Interest and curiosity in cryptocurrency, blockchain technology, and the digital finance space
Seniority level
  • Not Applicable
Employment type
  • Full-time
Job function
  • Marketing and Sales

Notes: Referrals increase your chances of interviewing at Coins.ph. This description reflects responsibilities and qualifications for the Campaigns Specialist role.

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