Marketing Operations Specialist

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We are looking for a dynamic Marketing Operations Specialist to become a vital part of our growing Marketing team, working remotely in the Philippines. Join the energy and come be part of the momentum

This is an exciting opportunity to get involved As a Marketing Operations Specialist, you will play a crucial role in driving operational excellence across our marketing ecosystem. You’ll oversee our marketing automation platforms, optimize campaign execution, and build scalable processes that enhance customer engagement and empower sales and marketing alignment.

Our goal is to have a sophisticated team equipped with expert technical skills in addition to keen business acumen. Each member of our team adds unique value to the business and the customer. Sourceability is committed to a culture where we attract the best talent in the industry.

This is a contract position with the potential to convert to full-time employment (FTE) based on performance and business needs. During the contract period, candidates are expected to use their own personal laptop to perform work duties.

Insight on your impact:

• Lead the strategy and management of marketing automation systems, martech integrations, and campaign workflows to ensure data accuracy and operational efficiency.
• Develop reporting frameworks and dashboards to analyze campaign performance, pipeline influence, and marketing ROI, providing actionable insights to stakeholders.
• Ensure compliance with global data privacy, CAN-SPAM, GDPR, and other legal standards, protecting the organization from risk.
• Optimize lead management processes including segmentation, scoring, nurturing, and routing to improve conversion and accelerate revenue growth.
• Drive continuous improvements in marketing execution, from internal enablement emails to large-scale customer campaigns and events.
• Lead marketing automation migrations, ensuring smooth transitions between platforms, data integrity, process alignment, and minimal disruption to business operations.
• Assist with transition to a custom CRM integrated solution.

To be successful in the role, you must possess the following skills

• 4+ years of marketing operation experience.
• Proven expertise with HubSpot Marketing and Operations Hub, including campaign setup, automation workflows, segmentation, reporting, and performance optimization.
• Experience managing martech integrations and transitions of software.
• Strong analytical skills with experience in campaign reporting, funnel metrics, and data-driven decision making.
• Strong attention to detail and project management skills with the ability to juggle competing priorities in a fast-paced environment.
• Excellent problem solving and critical-thinking capability.
• A curious, resourceful, and solution-oriented mindset with a passion for continuous improvement.
• Expertise in planning, executing, and optimizing email marketing campaigns, including segmentation, personalization, and performance tracking to drive engagement and conversions.
• Technical aptitude with a knowledge of technologies and processes involved with email service providers and/or marketing automation platforms.
• Strong attention to detail.
• Problem solving and critical-thinking capability.
• Ability to adapt and be agile as needed in a fast-paced, growing environment.
• A curious, resourceful, and solution-oriented mindset.

Preferred skills and technical familiarity:

Adding additional insight, and a growth mindset, will elevate your contribution in this role

• Advanced proficiency in CRM reporting and marketing attribution models.
• Familiarity with JS, SQL, HTML/CSS for email templates, or API integrations.
• Experience with ABM (Account-Based Marketing) strategies and tools.
• Background in global marketing operations, supporting multi-region campaigns.

Sourceability is an equal opportunities employer and welcomes applications from diverse candidates.