Manager - Planning

Overview

Description of the role and reporting structure. This role reports to the Associate – Digital.

Best things about the job

• This position affords the opportunity to work for a globally networked client which uses a robust proprietary marketing-oriented planning framework.
• This client is a leading innovator in the industry and seeks market-first innovations.
• Ability to further your career in markets other than Philippines.

Measures of success

In 3 months you would have: Demonstrate understanding of the client using data to gain insight on business challenges. You will also be up to speed with the competitor landscape for the client's industry.

In 6 months you would have: Be the person whom the client goes to for day-to-day digital insight and activities. Begin to propose ideas and activities to answer identified challenges.

In 12 months you would have: Mentor and handle performance appraisal for team and lead projects independently.

Responsibilities of the role

• Client servicing, relationship management and demonstrating digital leadership & expertise across brands.
• Maintain an in-depth knowledge of client businesses and ensure digital strategies align with brands & corporate business objectives and needs.
• To plan and develop ideas for “media first” innovations and build capability in strategy.
• Be unafraid to push back, be bold and stand your ground in terms of ideas internally and externally.
• Collaborate with core planning & implementation teams to ensure optimal integration of digital solutions in the overall brand plans, and ensure deployment of best-in-class digital implementation across brands.
• Grow team’s digital capabilities and develop strategic plans for all the key brands.
• Work closely with the core team on all the reports, digital trainings/workshops.
• Oversee the team’s day to day tasks, ensure quality service delivery and efficient implementation across all brands.

What you will need

• Minimum 3 – 4 years work experience in business consultancy, market research/analytics or a strategic planning role, of which at least 3-4 years have been spent working on media/communications planning related business. Media agency experience optional but working knowledge of media planning required.
• Experience in developing and implementing various digital strategies.
• Experience in managing both small and large media budgets.
• An independent, self-driven and responsible individual, with multi-tasking and decision making abilities.
• Significant proven experience of working with multiple stakeholders, e.g. suppliers, advertising/marketing agencies, media owners.
• Detailed awareness of the digital industry, industry trends, consumer trends, market status and competition.
• A depth of understanding of the digital industry and consumer's online media habits.
• Excellent communication and negotiation skills
• Strong analytical and number skills
• Passion for media
• Good understanding of media channels, both digital and traditional
• Ability to make an impact

About GroupM

GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow. Discover more about GroupM at

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About the Philippines

In recent years, the Philippines has emerged as one of the fastest growing economies in Southeast Asia. Al-Jazeera noted the market demonstrating “an unprecedented period of macro-economic buoyancy and political stability”, spurring both domestic and international business growth. It is also one of the largest and fastest growing digital markets in Southeast Asia, with growth expected to increase exponentially in the next few years.

With a population of 109.5 million, 59.2% of these currently have access to the internet. By 2022, the Philippines' internet population is forecasted to be 73%. Coupled with the Philippines’ vibrant economic growth and the expansion of its digital footprint, GroupM Philippines is well-positioned as an exciting and innovative organization for media players and talent to be.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with. GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.

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