Consumer Lifecycle Management Specialist

4 weeks ago

Metro Manila Philippines Maya Full time

Overview

As a Consumer Lifecycle Management Specialist at Maya, you’ll be part of a dynamic team that moves at lightning speed to deliver and drive sustainable adoption of innovative bundles of solutions to our customers. You\'ll work closely with cross-functional teams to ideate, develop, and execute world-class marketing strategies tailored to specific consumer segments and the dynamic needs of the times.

Responsibilities
  • Drive and work with internal cross-functional teams to identify key market insights, trends, and opportunities for growth to develop strategic marketing plans.
  • Analyze customer needs, behaviors, and pain points to uncover valuable insights that inform marketing strategies.
  • Consistently analyze shifting consumer trends to understand the right product-market fit for each of our consumer segments and be able to define the path to profitability for each segment.
  • Be the primary POC for setting up the communication strategy of each product that comes under your purview.
  • Provide insights and inputs that are crucial in enhancing the customer journey, user experience, and process improvements.
  • Measure and evaluate marketing effectiveness through data analytics and tools.
  • Manage budgets, ensuring optimal allocation of GTM resources and alignment with strategic priorities of the business
  • Manage and optimize customer lifecycle programs, harnessing business intelligence insights to maximize results along the consumer journey
  • Translates data driven insights into actionable strategies, crafting innovative campaigns, targeted promotions, and communications to drive conversion rates
  • Monitors and forecasts KPI such as upsell opportunities, churn rates, and other critical indicators to optimize lifecycle programs effectively
  • Conducts detailed performance evaluations of initiatives using Business analytics to measure success and create reports to communicate results clearly to key stakeholders
Qualifications
  • Bachelor\'s degree in Marketing, Brand, Growth, Business Administration, or related fields.
  • At least 2-3 years of experience in marketing, with a focus on segment marketing, product marketing, or brand management
  • Strong analytical and research skills, with the ability to synthesize complex data using advanced tools into actionable insights and decisions.
  • Proven experience in developing and executing successful integrated marketing initiatives and campaigns that drive customer acquisition, engagement, and retention.
  • Excellent communication, collaboration, stakeholder management, and project management skills, with the ability to manage multiple initiatives simultaneously.
#J-18808-Ljbffr

  • Payment Lifecycle Specialist

    3 weeks ago

    , Metro Manila, Philippines JPMorgan Chase & Co. Full time

    Job Information Job Identification Job Category Payments Lifecycle Business Unit Corporate Sector Posting Date 09/26/2025, 05:20 AM Locations 9th Avenue corner 38th Street, Uptown Bonifacio, Taguig City, National Cap Region, 1635, PH Apply Before 10/04/2025, 04:00 PM Job Schedule Full time Job Shift Variable Job Description Shape the future of digital...

  • Payment Lifecycle Specialist

    1 week ago

    , Metro Manila, Philippines JPMorganChase Full time

    Overview 1 day ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. Job Description Shape the future of digital payments! Join our RTP (Real Time Payments) Operations team and unlock your potential by driving innovation and efficiency in payment processes. Be at the heart of our mission to deliver exceptional...

  • Customer Lifecycle Management Specialist

    3 weeks ago

    , Metro Manila, Philippines Buscojobs Full time

    Customer Lifecycle Management Specialist Posted today Job Description Data Analysis & Reporting: Collect and analyze data to support lifecycle strategies and campaigns. Generate regular reports on KPIs, including churn rates, recontract performance, and campaign results. Retention & Recontract Support: Assist in executing campaigns to improve customer...

  • Lifecycle Marketing Manager

    4 weeks ago

    , Metro Manila, Philippines Thumbtack Full time

    Join to apply for the Lifecycle Marketing Manager role at Thumbtack Thumbtack helps millions of people confidently care for their homes. Thumbtack is the one app you need to take care of and improve your home — from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack...

  • Lifecycle Marketing Specialist

    3 weeks ago

    , Metro Manila, Philippines Buscojobs Full time

    Lifecycle Marketing Specialist — Pasig Posted today Job Description Bachelor's Degree in Marketing Management or equivalent. Minimum of 1-2 years related experience in the same field; experience in e-commerce is a plus. Knowledge of managing various social media platforms. Good verbal and written English communication skills. Amenable to work in Ortigas...

  • Payment Lifecycle Specialist IV

    20 hours ago

    , Metro Manila, Philippines JPMorganChase Full time

    Job Overview You have excellent analytical, mathematical, and problem‑solving skills with the ability to effectively communicate issues and results to management. You are seeking your next career growth – this is the team for you. As an Alternative Payments Operations Lifecycle Spec IV in our AP Operations team, you will provide comprehensive operations...

  • IT Service Lifecycle Specialist

    7 days ago

    Philippines Seven Seven Global Services Inc Full time ₱1,800,000 per year

    JOB OVERVIEWThe Service Lifecycle Senior Specialist ensures consistent application of the IT service lifecycle framework across the client's technology portfolio. Working with the Service Portfolio Management Lead and Senior Lifecycle Manager, the role oversees services from design to retirement, embedding governance, tracking lifecycle progress, and...

  • Customer Lifecycle Management Specialist

    4 weeks ago

    , , Philippines ViewQwest Pte Ltd Full time

    Overview We are looking for a motivated and detail-oriented Customer Lifecycle Management Specialist to support the Customer Lifecycle Management Manager in planning and executing strategies that enhance the customer journey. The role will focus on reducing churn, improving recontract rates, supporting cross-sell and upsell initiatives, and driving customer...

  • Consumer Insights Manager

    4 weeks ago

    , Metro Manila, Philippines MZTC Careers - OPPO Authorized Exclusive Distributor Philippines Full time

    Consumer Insights Manager - OPPO AED Philippines Join OPPO Philippines, where innovation meets opportunity. We foster a collaborative culture where ideas thrive and creativity is celebrated. As a Consumer Insights Manager , you will play a pivotal role in shaping the future of our products and marketing strategies by providing actionable insights derived...

  • Consumer Onboarding Specialist

    3 weeks ago

    , Metro Manila, Philippines Buscojobs Full time

    Overview The Consumer Onboarding Specialist shall oversee the end-to-end operations of upgrading individual accounts. He/She shall exhibit analytical skills in assessing the overall process to come up with efficient solutions on identified pain points and challenges. He/She must be able to work in a fast-paced environment while still able to meet SLA and...