Marketing Delivery Officer

4 weeks ago

Makati, Philippines The Bistro Group Full time

Job Description: Marketing Officer (Restaurant Delivery) Overview The Marketing Officer for *The Bistro Group’s delivery* is responsible for developing and executing marketing strategies that enhance the restaurant's delivery services, drive customer engagement, and increase sales. This role requires a strong understanding of digital marketing, customer behavior, and the food delivery landscape. Key Responsibilities Create and implement comprehensive marketing plans focused on promoting delivery services for *Bistrodelivers, Foodpanda, and GrabFood*. Analyze market trends and competitor strategies to identify opportunities for growth. Manage online marketing campaigns for *Bistrodelivers*, including social media, email marketing, and pay-per-click advertising. Optimize the *Bistrodelivers website and delivery platform* for user experience and conversion. Develop promotions to retain existing customers and attract new ones for Bistrodelivers. Monitor customer feedback and address concerns to enhance service quality. Work closely with the operations team to ensure efficient delivery processes and high-quality service. Collaborate with *Foodpanda and GrabFood* to optimize partnerships and enhance visibility. Track and analyze the performance of marketing initiatives using KPIs and metrics. Prepare reports on sales performance, customer engagement, and campaign effectiveness. Develop engaging content for marketing materials, social media posts, and promotional campaigns. Ensure brand consistency across all marketing channels. Qualifications Education: Bachelor’s degree in Marketing, Business Administration, or a related field. Experience: 2-4 years of experience in marketing, preferably in the food or restaurant industry. Proven track record of managing successful marketing campaigns. Skills: Strong understanding of digital marketing tools and strategies. Excellent communication and interpersonal skills. Proficiency in data analysis and using analytics tools (e.g., Google Analytics). Creative thinking and problem‑solving abilities. Personal Attributes: Ability to work independently and as part of a team. Strong organizational skills and attention to detail. Passion for the food industry and understanding of customer preferences. Job Function Marketing and Advertising Industries: Hospitality and Food and Beverage Retail Employment Type Full‑time Seniority Level Associate This role is essential for driving the success of *The Bistro Group's delivery* services and requires a blend of creativity, analytical skills, and a customer‑centric approach. #J-18808-Ljbffr

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