Performance Marketing Lead

2 weeks ago

Biñan, Philippines Bamboo Works Full time

Overview

We’re helping a growth-focused marketing agency find a Performance Marketing Lead to own and evolve their entire performance marketing function. You’ll design and deliver scalable, ROI-driven campaigns for startups, Healthtech, Fintech, HR tech, Climatech, and other purpose-driven brands across the UK, US, and Europe.

Part-Time: ~10–20 hours/week (with potential to scale)
Schedule: UK hours with some US overlap
Location: Fully Remote (PH & SA candidates welcome)
Engagement: Independent Contractor
Monthly rate: Open, depending on level of experience

What You’ll Do
  • Build and manage end-to-end campaigns across Google , Meta , LinkedIn , and other platforms
  • Design and implement reporting frameworks and ROI dashboards for each client
  • Own monthly and quarterly performance planning aligned with client growth strategies
  • Translate data and insights into executive-level recommendations for clients
  • Collaborate with design, content, and strategy teams to guide ad creative and copy
  • Oversee market research for new clients (delegating and quality-checking when needed)
  • Support the sales process by contributing to pricing and scope for new retainers
  • Leave behind scalable systems and processes to grow the performance marketing function
What We’re Looking For
  • 3–5+ years of performance marketing experience in an agency or startup environment
  • Hands-on expertise with Google Ads , Meta Ads , and LinkedIn Ads
  • Strong understanding of CAC, CPL, ROI , and attribution metrics
  • Proficiency in reporting dashboards and translating data into actionable insights
  • Track record of driving measurable revenue growth for clients
  • Ability to own a function , build scalable workflows, and work autonomously
  • Collaborative mindset and clear communication across teams
Nice-to-Haves
  • Experience mentoring or leading a performance marketing team
  • Familiarity with landing page optimization or no-code tools (Webflow, Framer)
  • Background in SaaS, climate, or healthtech campaigns
  • Copywriting or ad creative strategy skills
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