SEO Outreach Specialist

Heidi is building an AI Care Partner that supports clinicians every step of the way, from documentation to delivery of care. We exist to double healthcare’s capacity while keeping care deeply human. In 18 months, Heidi has returned more than 18 million hours to clinicians and supported over 73 million patient visits. Today, more than two million patient visits each week are powered by Heidi across 116 countries and over 110 languages. Founded by clinicians, Heidi brings together clinicians, engineers, designers, scientists, creatives, and mathematicians, working with a shared purpose: to strengthen the human connection at the heart of healthcare. Backed by nearly $100 million in total funding, Heidi is expanding across the USA, UK, Canada, and Europe, partnering with major health systems including the NHS, Beth Israel Lahey Health, MaineGeneral, and Monash Health, among others. We move quickly where it matters and stay grounded in what’s proven, shaping healthcare’s next era. Ready for the challenge? The Role We’re hiring an SEO Outreach Specialist who’s ready to make waves in the AI healthtech space. You’ll be focusing on high-quality link-building and establishing strategic partnerships to drive domain authority and organic growth globally. Working closely with the GTM team, you’ll be part of our pioneering organic growth team and will have a great opportunity to build something 0 to 1. It’s a chance to lay down the organic outreach foundations that will fuel our hypergrowth, while building a link-building engine that will scale 10x over the next few years. What you’ll do Domain Prospecting: Identify and qualify high-relevance, authoritative domains and webpages aligned to priority topics and URLs. Link-building Campaigns: Run personalised email sequences to secure guest posts, quoted mentions, resource inclusions, etc. with agreed anchors and target URLs. Quality Validation: Verify dofollow, indexation, topical relevance, and placement quality by logging proofs, remediating changes, etc. (no paid/low-quality schemes) Outreach Automation: Pitch data stories or expert commentary to journalists and publishers while using tools to speed up prospecting, enrichment, sequencing, and QA and preserving human personalisation. Progress Reporting: Track pipeline, response rates, placement rates, link velocity, referral traffic, and ranking impact, among others (surface insights fortnightly) What we will look for: 3+ years in SEO outreach with a portfolio of shipped placements Proficiency with Ahrefs and contact discovery tools Strong written communication and personalisation skills with high attention to detail Data-driven decision-making: Ability to assess authority, relevance, traffic, and risk Initiative: Self-starter with consistent follow-through and deadline reliability Adaptability: Up-to-date with link-building trends, organic outreach best practices, and new techniques in AI and domain authority growth Bonus: Healthcare-related experience or medical background If we’d worked together the last 6 weeks, you’d have: Secured at least 20 qualified backlinks across priority pages and logged proofs with metrics. Built a 500+ prospect pipeline with owner, status, sequences, and next actions maintained daily. Shipped a reporting and attribution setup that ties placements to rankings, referral traffic, and assisted conversions. What do we believe in? Heidi builds for the future of healthcare, not just the next quarter, and our goals are ambitious because the world’s health demands it. We believe in progress built through precision, pace, and ownership. Live Forever - Every release moves care forward: measured, safe, and built to last. Data guides us, but patients define the truth that matters. Practice Ownership - Decisions follow logic and proof, not hierarchy. Exceptional care demands exceptional standards in our work, our thinking, and our character. Small Cuts Heal Faster - Stability earns trust, speed delivers impact. Progress is about learning fast without breaking what people depend on. Make Others Better - Feedback is direct, kindness is constant, and excellence lifts everyone. Our success is measured by collective growth, not individual output. Why you will flourish with us