Affiliate Marketing Manager

4 weeks ago

Pasig, Philippines Cepat Kredit Financing Inc. Full time

Overview

Reports directly to the Marketing Division Head. The Affiliate Marketing Manager leads a team of affiliate marketing officers and expand our affiliate partnerships in the OFW/Seaman loan sector. The ideal candidate will be responsible for developing and executing an affiliate marketing strategy that leverages influencers, community leaders, financial advisors, and third-party marketers to generate high-quality leads and drive loan applications.

Key Responsibilities
  • Affiliate Recruitment & Onboarding
    • Identify, recruit, and onboard high-potential affiliates (OFW influencers, bloggers, financial advisors, remittance partners, organizations/companies, etc.). Furthermore, conduct research to identify new growth opportunities.
    • Develop and implement commission structures, incentive programs, and exclusive promotions to attract affiliate partners.
    • Provide training, marketing materials, and referral tracking tools to affiliates for seamless onboarding.
  • Strategy & Campaign Development
    • Design and execute data-driven affiliate marketing campaigns to increase lead generation and conversion rates.
    • Work closely with the other marketing teams to create marketing assets for affiliates (social media posts, email templates, ad banners, etc.).
  • Partner Relationship Management
    • Establish and maintain strong relationships with existing affiliates to optimize performance.
    • Use affiliate tracking platforms and analytics tools to monitor performance (click-through rates, conversion rates, cost per acquisition).
    • Optimize campaigns based on data insights to improve affiliate performance and ROI.
    • Prepare and present monthly performance reports with key metrics and actionable recommendations.
    • Ensure Affiliate Marketing Officers conduct performance tracking & activation activities.
Qualifications
  1. Bachelor’s degree in business management, Marketing, Communications or similar field.
  2. 3-5 years’ experience in affiliate marketing, loan consultant handling, partnerships (experience in financial services or fintech is a plus).
  3. Excellent communication, negotiations, and relationship building skills.
  4. Proven ability /track record to design and develop strategic marketing campaigns and programs.
  5. Experience working with OFW communities/clients, influencers, or fintech companies is an advantage but not necessarily required.
  6. Willing to go on fieldwork.
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