Social Media Lead

Social Media Lead jobs in the Philippines

1,735 Social Media Lead jobs in the Philippines

Makati City, National Capital Region ₱ - ₱ Y Marie France Group of Companies

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Job Description

Beyond Likes, Building Brand Love: Join our Team as a Social Media Maverick

We are seeking a creative and strategic Social Media Lead/Manager to join our passionate team in the beauty and wellness industry. As a Social Media Manager, you will be responsible for developing and executing engaging social media strategies that enhance our brand presence, drive audience growth, and foster meaningful connections with our target audience. You will play a vital role in shaping our brand's online identity, promoting our products and services, and contributing to the overall success of our marketing efforts.

Responsibilities:

• Social Media Strategy: Develop and implement a comprehensive social media strategy that aligns with the company's marketing objectives and brand identity. Identify target audience segments and tailor content to resonate with each group.
• Content Creation: Create compelling and visually appealing content for social media platforms, including Instagram, Facebook, Twitter, Tiktok, and others. This includes graphics, photos, videos, and written content that showcase our products, services, and brand values.
• Community Engagement: Foster and maintain an active and engaged social media community. Respond to comments, messages, and mentions promptly and professionally. Initiate conversations, answer questions, and address customer inquiries or concerns.
• Influencer Marketing: Collaborate with influencers and brand ambassadors to amplify brand messaging and reach new audiences. Identify and engage with influencers who align with our brand values and target audience.
• Social Media Advertising: Develop and manage paid social media campaigns to increase brand awareness, drive traffic, and achieve marketing goals. Monitor ad performance, optimize campaigns, and provide regular performance reports.
• Social Media Analytics: Analyze social media metrics and data to measure the success of campaigns and strategies. Use insights to make data-driven decisions and continuously improve performance.
• Trend Monitoring: Stay up-to-date with social media trends, algorithm changes, and best practices in the beauty and wellness industry. Apply new trends and innovations to enhance our social media presence.
• Cross-Functional Collaboration: Work closely with the marketing, design, and content teams to ensure a cohesive brand message across all marketing channels. Coordinate social media efforts with broader marketing campaigns.

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field. Relevant certifications in social media marketing are a plus.

• 3+ years of social media management experience, preferably in the beauty and wellness industry or related fields.
• Passion for beauty and wellness products, trends, and industry developments.
• Knowledge of social media platforms, algorithms, and best practices for organic and paid social media marketing.
• Proficiency in content creation tools and software, such as Adobe Creative Suite and social media scheduling platforms.
• Strong written and visual communication skills, with an eye for detail and design aesthetics.
• Experience in analyzing social media metrics and using insights to drive performance improvements.
• Familiarity with influencer marketing and the ability to identify and engage with relevant influencers.
• Excellent time management and organizational skills, with the ability to handle multiple projects and meet deadlines.
• Creative thinker and problem solver with a proactive approach to social media strategy.
• A collaborative and team-oriented mindset, with the ability to work effectively with cross-functional teams.
• Knowledge of regulatory guidelines and best practices for social media marketing in the beauty and wellness industry.

Note: This advertiser has chosen not to accept applicants from your region.

0

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Summary:

Our client is a dynamic and fast-growing company with a strong presence in the online gaming and digital entertainment industry. Their mission is to deliver innovative, data-driven, and culturally relevant gaming experiences tailored to the global market. They are currently expanding the team and seeking experienced and passionate professionals to join them in multiple roles.

About the role:

Responsible for end-to-end social media strategy and execution in overseas markets. Must possess the ability to build social media accounts from 0 to 1 to 100, create viral content tailored to the Philippine market, and drive account growth to millions of followers.

Industry Background: International internet platforms, global advertising and traffic platforms (DSP/affiliate networks), major game publishers, overseas growth-focused Fintech & e-commerce, and iGaming operators

Role and Responsibilities:

• Lead content strategy and growth planning for social media accounts (Facebook, Instagram, TikTok, YouTube) in overseas markets (focus: Philippines), building accounts to millions of followers.
• Demonstrate proven ability to build accounts from scratch, establishing brand tone, content matrix, and fan community while rapidly driving user growth.
• Conduct in-depth research on Philippine user culture, trending topics, memes, and entertainment trends to produce highly engaging and discussion-driving content.
• Plan and execute topic challenges, online events, community interactions, and KOL/KOC collaborations to enhance fan engagement and conversion.
• Lead the team in creative ideation, scriptwriting, short video/visual content production, and oversee shooting and publishing.
• Analyze content performance and fan behavior to continuously optimize content and operational strategies.
• Raise with local and overseas platform resources to secure prioritized exposure and promotional cooperation.

Requirements:

• Bachelor's degree or higher, preferably in Marketing, Communications, Advertising, Content Creation, or related fields.
• 3+ years of social media operations or content strategy management experience, with a proven track record of building accounts from 0 to 1 to millions of followers (must provide data and case studies).
• Familiarity with overseas social media platform mechanics and user growth logic, with cross-cultural content adaptation skills.
• Native-level Chinese and basic working English proficiency.
• Prior experience working at major overseas internet companies or popular content platforms (especially in deputy lead/core operational roles).
• Existing contacts or collaboration experience with Southeast Asian Meta (Facebook/Instagram) and Google teams.

Language Requirements: Native-level Chinese, basic working English proficiency

Type of Employment: Permanent

Work Location: Philippines

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1

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Job Overview

The Social Media Lead defines the voice, tone, and cadence of the brand's social media presence. This role focuses on building community, growing followers, and maintaining engaging content.

Key Responsibilities:

• Develop and execute monthly content calendars
• Manage post approvals, tone of voice, and brand sentiment
• Engage followers, respond to messages/comments, and identify growth hacks
• Coordinate with agency partners for visuals and content assets
• Lead community-building efforts such as groups, challenges, or forums

Qualifications

• At least 5 years in social media or community management
• Skilled in social reporting tools and engagement metrics
• Proven ability to build an authentic brand voice and loyal online communities
• Understanding of algorithm trends and organic reach strategies
• Background in iGaming, casino, esports, or gaming community building is a plus
• Open to candidates from sports, lifestyle, e-commerce, or content-driven brands

This advertiser has chosen not to accept applicants from your region.

2

₱ - ₱ Y Marie France Bodyline International, Inc.

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Job Description

Beyond Likes, Building Brand Love: Join our Team as a Social Media Maverick

We are seeking a creative and strategic Social Media Manager/Lead to join our passionate team in the beauty and wellness industry. As a Social Media Manager, you will be responsible for developing and executing engaging social media strategies that enhance our brand presence, drive audience growth, and foster meaningful connections with our target audience. You will play a vital role in shaping our brand's online identity, promoting our products and services, and contributing to the overall success of our marketing efforts.

Responsibilities:

• Social Media Strategy: Develop and implement a comprehensive social media strategy that aligns with the company's marketing objectives and brand identity. Identify target audience segments and tailor content to resonate with each group.
• Content Creation: Create compelling and visually appealing content for social media platforms, including Instagram, Facebook, Twitter, Tiktok, and others. This includes graphics, photos, videos, and written content that showcase our products, services, and brand values.
• Community Engagement: Foster and maintain an active and engaged social media community. Respond to comments, messages, and mentions promptly and professionally. Initiate conversations, answer questions, and address customer inquiries or concerns.
• Influencer Marketing: Collaborate with influencers and brand ambassadors to amplify brand messaging and reach new audiences. Identify and engage with influencers who align with our brand values and target audience.
• Social Media Advertising: Develop and manage paid social media campaigns to increase brand awareness, drive traffic, and achieve marketing goals. Monitor ad performance, optimize campaigns, and provide regular performance reports.
• Social Media Analytics: Analyze social media metrics and data to measure the success of campaigns and strategies. Use insights to make data-driven decisions and continuously improve performance.
• Trend Monitoring: Stay up-to-date with social media trends, algorithm changes, and best practices in the beauty and wellness industry. Apply new trends and innovations to enhance our social media presence.
• Cross-Functional Collaboration: Work closely with the marketing, design, and content teams to ensure a cohesive brand message across all marketing channels. Coordinate social media efforts with broader marketing campaigns.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field. Relevant certifications in social media marketing are a plus.
• Proven experience (6+ years) in social media management, preferably in the beauty and wellness industry or related fields.
• Passion for beauty and wellness products, trends, and industry developments.
• In-depth knowledge of social media platforms, algorithms, and best practices for organic and paid social media marketing.
• Proficiency in content creation tools and software, such as Adobe Creative Suite and social media scheduling platforms.
• Strong written and visual communication skills, with an eye for detail and design aesthetics.
• Experience in analyzing social media metrics and using insights to drive performance improvements.
• Familiarity with influencer marketing and the ability to identify and engage with relevant influencers.
• Excellent time management and organizational skills, with the ability to handle multiple projects and meet deadlines.
• Creative thinker and problem solver with a proactive approach to social media strategy.
• A collaborative and team-oriented mindset, with the ability to work effectively with cross-functional teams.
• Knowledge of the regulatory guidelines and best practices for social media marketing in the beauty and wellness industry.

If you are a social media-savvy individual with a passion for beauty and wellness and possess the skills to create impactful social media campaigns, we encourage you to apply for this role. Join our team and play a pivotal role in shaping our brand's online presence and connecting with our valued audience.

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3

Marketing and Social Media Lead

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Job Description

Ready to turn your social media savvy into a thriving marketing career? Philippine Nutri-foods Corporation is seeking an agile, results-driven individual eager to learn and grow as part of our team

If you're results-oriented and passionate about brand storytelling and digital innovation, we invite you to join our growing team.

This role will perform a variety of analytical and management duties of the company's social media platforms and website and collaborate with the different departments to ensure brand consistency.

The successful candidate must have a relevant Bachelor's degree or its equivalent and a minimum of three years of experience

PNFC offers a robust benefits package designed to support your well-being and growth.

Upon Hiring:

• Work from home
• Government-mandated benefits
• SIM plan
• Wellness programs
• Adherence to work-life-balance

Upon Regularization:

• 13th and 14th month pay
• Health and medical insurance
• Paid Time Off
• Uniform and rice allowances
• Christmas bonus
• Performance-based bonus

The qualified candidate must be available to begin immediately. Only those who complete the Pre-screening Assessment will be moved on to the next stage of the application.

This organization does not tolerate Sexual Exploitation and Abuse. All potential candidates will be subjected to background checks and controls.

Job Type: Full-time

• Company Christmas gift
• Flextime
• Health insurance
• Promotion to permanent employee

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4

Posted 1 day ago

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Job Description

Overview:

Responsible for the overall strategy and execution of social media for overseas markets, with the ability to build accounts from 0–1–100. Must be capable of creating viral content tailored to the Filipino audience, sparking discussions, and driving account growth to the million-follower level.

Language Requirement: Mandarin bilingual is preferred

Industry Background: International internet, global advertising & traffic platforms (DSP/affiliate), major game publishers, overseas growth-stage fintech & e-commerce, iGaming operators

Responsibilities:

• Lead content strategy and growth planning for social media accounts (Facebook, Instagram, TikTok, YouTube, etc.) in overseas markets, with a strong focus on the Philippines, and scale accounts to the million-follower level.
• Build social media presence from scratch, defining account positioning, content matrix, and community tone, while driving rapid user growth.
• Research Filipino culture, trending topics, memes, and entertainment trends to produce highly engaging and viral content.
• Plan and execute viral challenges, online campaigns, community engagement, and KOL/KOC collaborations to boost engagement and conversion.
• Lead a creative team in ideation, scriptwriting, short video and graphic production, and oversee execution from shooting to publishing.
• Analyze content performance and user behavior data to continuously refine strategies.
• Collaborate with local and international platform resources to secure priority exposure and promotional opportunities.

Qualifications:

• Bachelor's degree or higher, preferably in Marketing, Media, Advertising, or Content Creation.
• 3+ years of experience in social media operations or content management, with proven success building accounts from 0 to 1 million+ followers (data and case studies required).
• Strong understanding of overseas social media ecosystems and user acquisition strategies, with cross-cultural content adaptation skills

Preferred Qualifications:

• Previous experience at leading global internet companies or popular content platforms (especially in senior/second-in-command or core operations roles).
• Direct connections or collaboration experience with Southeast Asia META (Facebook/Instagram) and GOOGLE teams.

Job Type: Full-time

Ability to commute/relocate:

• Taguig: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Your age?
• Your current salary and expected salary?
• Target Onboarding Date?

Language:

• Chinese (Preferred)

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5

Lead Social Media Manager

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Job Description

About Us

At Norther, we're all about connecting people with amazing travel, short-term rental, influencer marketing, and healthcare experiences. We're a dynamic, fast-growing team that loves crafting stories and engaging content that resonates with our audiences.

The Role

We're looking for a Lead Social Media Manager to take the reins of our social media strategy. You'll manage a team of 3 social media managers and help shape the direction of our content across Instagram, Facebook, TikTok, Pinterest, and YouTube Shorts.

This is a leadership role where you'll help elevate our social presence, set goals, and make sure everything aligns with our brand. You'll also report directly to the CEO and collaborate with cross-functional teams.

What You'll Do

• Lead and mentor a small team of 3 SMMs

• Create and manage content strategies across all platforms

• Review, edit, and approve posts and content

• Provide feedback and guidance to help the team grow

• Track performance metrics and provide insights

• Stay ahead of trends and suggest new ideas for content

• Collaborate with marketing, design, and business teams

What You'll Need

• Proven leadership experience in social media (5+ years in the game, with 2+ years leading a team)

• Strong understanding of platform-specific strategies (IG, TikTok, Pinterest, FB, YouTube Shorts)

• A creative approach to content creation with a focus on performance and engagement

• Confidence in giving feedback and guiding the team toward success

• Solid communication skills and the ability to manage multiple priorities

• Familiarity with tools like Canva, CapCut, Adobe, Slack, ClickUp, and Google Workspace

KPIs You'll Focus On

• Follower growth and content reach

• Video views and watch time (especially for YouTube and TikTok)

• Content consistency, quality, and innovation

• Conversion rates (from leads to bookings or inquiries)

To Apply

Email your CV, a screenshot of your
result, and your portfolio to
.

Use the subject line: "I'm ready for the SMM Lead Role".

Record and include a short intro video (1–2 minutes max).

Please note: Applications not sent to this email will not be considered.

Once you're shortlisted, you'll receive an email as part of the hiring process. This will help us get a sense of how you plan, execute, and approach strategy.

We're looking for someone who's excited to lead a growing team, loves creating impactful content, and is always thinking about the next big idea. If that's you, we'd love to hear from you

This advertiser has chosen not to accept applicants from your region.

6

Lead Social Media Manager

₱ - ₱ Y Norther Pty Ltd

Posted 1 day ago

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Job Description

About Us

At Norther, we're all about connecting people with amazing travel, short-term rental, influencer marketing, and healthcare experiences. We're a dynamic, fast-growing team that loves crafting stories and engaging content that resonates with our audiences.

The Role

We're looking for a Lead Social Media Manager to take the reins of our social media strategy. You'll manage a team of 3 social media managers and help shape the direction of our content across Instagram, Facebook, TikTok, Pinterest, and YouTube Shorts.

This is a leadership role where you'll help elevate our social presence, set goals, and make sure everything aligns with our brand. You'll also report directly to the CEO and collaborate with cross-functional teams.

What You'll Do

• Lead and mentor a small team of 3 SMMs

• Create and manage content strategies across all platforms

• Review, edit, and approve posts and content

• Provide feedback and guidance to help the team grow

• Track performance metrics and provide insights

• Stay ahead of trends and suggest new ideas for content

• Collaborate with marketing, design, and business teams

What You'll Need

• Proven leadership experience in social media (5+ years in the game, with 2+ years leading a team)

• Strong understanding of platform-specific strategies (IG, TikTok, Pinterest, FB, YouTube Shorts)

• A creative approach to content creation with a focus on performance and engagement

• Confidence in giving feedback and guiding the team toward success

• Solid communication skills and the ability to manage multiple priorities

• Familiarity with tools like Canva, CapCut, Adobe, Slack, ClickUp, and Google Workspace

KPIs You'll Focus On

• Engagement rate (likes, comments, shares)

• Follower growth and content reach

• Video views and watch time (especially for YouTube and TikTok)

• Content consistency, quality, and innovation

• Conversion rates (from leads to bookings or inquiries)

To Apply

1. Email your CV, a screenshot of your result, and your portfolio to

2. Use the subject line: "I'm ready for the SMM Lead Role".

3. Record and include a short intro video (1–2 minutes max).

Please note: Applications not sent to this email will not be considered.

4. Once you're shortlisted, you'll receive an email as part of the hiring process. This will help us get a sense of how you plan, execute, and approach strategy.

We're looking for someone who's excited to lead a growing team, loves creating impactful content, and is always thinking about the next big idea. If that's you, we'd love to hear from you

This advertiser has chosen not to accept applicants from your region.

7

Paid Social Media Performance Lead – Remote

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Job Description

GrowthAssistant is looking for an experienced Paid Social Media Performance Lead to support one of our US-based clients in the tele-healthcare industry. In this role, you'll manage and optimize paid social campaigns, lead creative testing to maximize performance, deliver actionable reporting, and help shape the roadmap as media buying transitions in-house.

This is a great opportunity for someone who thrives on performance marketing, data-driven decision making, and creative experimentation.

Salary Range: ₱85,000 - ₱105,000

Work Setup: 100% permanent work-from-home

• Performance bonus
• Anniversary bonus

Paid Time Off:

• 7 holiday PTO days/year
• 6 regular PTO days/year

What You'll Do

• Build and launch paid social campaigns across Meta, TikTok, and Snapchat
• Test and expand into emerging platforms as needed
• Independently optimize campaigns based on performance data (ROAS, CTR, CPM, CPA)
• Develop and execute creative testing plans, recommending new copy/asset variations
• Collaborate with creative teams to scope briefs and generate campaign-ready assets
• Provide daily, weekly, and monthly reporting on campaign performance
• Stay up to date with platform updates and proactively recommend best practices

What We're Looking For

• 3+ years of paid social buying experience, including Meta and TikTok
• Proven ability to independently set up, manage, and scale campaigns
• Strong grasp of key paid media KPIs
• Experience managing and optimizing multi-platform ad budgets
• Excellent communication skills, with prior experience working with US-based clients
• Ability to work in US Eastern Time zone

Nice-to-Haves

• Experience with Snapchat, Pinterest, or Reddit Ads
• SQL/Looker/Hex for dashboards
• Background in DTC e-commerce campaigns

Why You'll Love Working Here

At GrowthAssistant, you'll collaborate with a diverse, talented team, work with global clients, and contribute to affiliate marketing growth.

Apply today and take the next step in your career with GrowthAssistant

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8

Posted 1 day ago

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Job Description

Overview

This is an exciting opportunity to be the creative force behind a growing mental health practice's digital presence. As a Social Media Marketing & Lead Generation Virtual Assistant, you'll transform raw video content into engaging campaigns, manage multi-platform strategies, and support business development through strategic outreach. This role blends content creation, video editing, and marketing strategy, allowing you to make a real impact in maternal wellness while growing your skills in a mission-driven environment. You'll work directly with the practice owner, taking ownership of the entire content pipeline from raw footage to published posts.

Job Highlights

• Hourly Rate: Php
• Number of Paid Hours Per Week: Minimum 20 hours
• Schedule: Monday – Friday, 9 AM – 1 PM PST
• Work Arrangement: Work from home
• Independent Contractor; candidates must have own computer and internet

Responsibilities

• Edit and polish raw YouTube footage into professional videos
• Create thumbnails, headlines, and optimize for platform performance
• Repurpose long-form content into social posts
• Maintain posting schedule across platforms
• Research referral partners and collaborators
• Gather contact information and organize data
• Draft outreach emails for partnerships
• Provide general administrative support
• Create trend-aware content for mothers
• Assist with scripting improvements
• Monitor trends and adapt strategies

Requirements

• Proven track record in social media marketing (Instagram & YouTube)
• Strong video editing skills; samples required
• Ability to work independently
• Experience in lead generation and list building
• Basic graphic design skills
• HIPAA knowledge preferred
• Excellent written communication
• Self-motivated with multiple project ownership
• Creative content transformation ability
• Maternal wellness/healthcare industry knowledge preferred
• Reliable internet and home office setup
• Permanent work from home
• Immediate hiring
• Steady freelance job

Reminder: Apply via BruntWork link; pre-screening and technical checks required. Applications with complete requirements prioritized.

ZR_27870_JOB

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9

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