Sales and Marketing Officer

21 hours ago

Manila, Philippines Careers at Zenith Group Full time

On-site - Manila 1-3 Yrs Exp Bachelor Full-time Job Description Develop and implement annual and quarterly marketing plans aligned with company objectives and sales targets. Identify target markets and key customer segments; recommend positioning strategies to strengthen brand awareness. Conduct competitor and market analysis to inform promotional efforts and product messaging. Plan and execute marketing campaigns (online and offline) to drive lead generation and increase product visibility. Coordinate with sales, product, and warehouse teams to align promotional efforts with inventory and sales priorities. Manage company participation in trade shows, exhibits, and customer events. Oversee social media strategy, email marketing, and website content updates. Create marketing materials, such as brochures, product sheets, case studies, newsletters, and digital content. Track and analyse digital marketing metrics (reach, engagement, conversions) and optimize accordingly. Support customer relationship-building initiatives including feedback surveys, loyalty programs, and personalized communication efforts. Ensure consistent branding and messaging across all platforms and customer touchpoints. Support visual merchandising, product displays, and in-store promotional materials where applicable. Prepare monthly marketing performance reports and recommend action plans based on results. Track ROI of campaigns and marketing spend to guide future budget allocation. Qualifications Bachelor Degree in Marketing, Business Administration, Communication, or a related field. At least 2-3 years relevant work experience in marketing, preferably in design fields, importation, or B2B sales environment. Experience working in medium-sized business or with limited resources is a plus. Strong creative thinking with excellent written and verbal communication skills (English & Filipino). Analytical and data-driven; proficient in interpreting marketing metrics and turning data into actionable insights. Proficiency in MS Office, Canva/Adobe, and basic digital marketing tools (Facebook Business Suite, Google Analytics, email marketing platforms). Organized, results-oriented, and comfortable working independently and collaboratively. Familiarity with lighting or hydration product industries is an advantage but not required. Working Location If the position requires you to work overseas, please be vigilant and beware of fraud. If you encounter an employer who has the following actions during your job search, please report it immediately withholds your ID, requires you to provide a guarantee or collects property, #J-18808-Ljbffr

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