Innovations & Category Associate Manager

Innovations & Category Associate Manager

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Job Description

At Coca-Cola Europacific Aboitiz Philippines, we are driven by our purpose to Refresh the Philippines and Make a Difference – continuously leading the beverage industry with our Great People, Great Beverages, Great Execution, and Great Partners. As we continue to grow and shape the future, we are seeking passionate and innovative talents to join our team and make a difference with us.

Our commitment to excellence has been recognized through industry awards such as Great Place to Work, Best Workplaces in Asia, Dream Employer of the Year, and Universum's Most Attractive Employers. We take pride in our achievements and the impact we have made in the beverage industry.

Role Overview

The Innovations & Category Associate Manager drives the growth of their focused portfolio through development of the Marketing mix – product and brand, pack size, price points, consumption occasions, promotions and commercial trade conditions.

Key Roles and Responsibilities

• Responsible for the overall category marketing of their focused portfolio, including development of initiatives that drive category growth at point of sale; definition of success metrics based on volume, transactions, revenue and variable contribution; collaboration with Channel Marketing on planning and execution of category-specific programs; development of point-of-sale materials in coordination with KO; and management of Direct Marketing Expenses related to initiatives.
• Oversee end-to-end process of new product launches from conceptualization to execution to evaluation, with direct collaboration with Commercial Marketing Teams on planning, execution of trade launches and post-launch analysis.
• Identify gaps through available market research and information and propose recommendations to address them.

Position Requirements

• Bachelor’s degree in a business-related discipline (preferred).
• At least 5 years of work experience in Category Marketing, Trade Marketing, or Brand Management.
• Project Management and Analytics background.

Company Socials

Reach us through our social media pages: LinkedIn, Facebook, Instagram.

Thrive with us at Coca-Cola Europacific Aboitiz Philippines and be part of a company that is dedicated to delivering refreshing moments with a diverse and inclusive workforce.

CCEAP is proud to be an equal opportunity employer and is committed to fostering an inclusive workplace where all individuals are treated with respect and have equal opportunities to grow.

Together, we can create great moments and make a meaningful impact on the lives of millions. Apply today and let’s refresh the world together.

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Product/ Brand Manager

Taguig, National Capital Region ₱70,000 - ₱120,000

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Brand Manager

The key responsibility of a Brand Manager is to build and maintain a strong, positive brand image, drive brand growth, and ensure all brand-related activities align with the company’s overall business goals and strategies. Reports to: Group Brand Manager.

Duties and Responsibilities:

• Marketing Strategy and Execution: assist in the development and implementation of comprehensive annual and long-range marketing plans for assigned brands; lead the execution of approved marketing programs and promotional activities; monitor market trends, competitive activities, and customer insights to identify opportunities and challenges.
• Brand Performance and Analysis: track and analyze brand performance metrics; analyze data to assess impact of brand initiatives and support monthly business reviews with external partners.
• Cross-functional Collaboration: engage with internal teams to ensure seamless execution of marketing strategies; support sales with up-to-date product information and training; ensure marketing activities align with account needs.
• Budget Management and Compliance: manage allocated marketing budgets and ensure cost-effectiveness of initiatives.

Qualifications

• Bachelor’s Degree in Marketing, Business Administration, Science or related field. MBA is a plus.
• Minimum two years of experience in product management in a multinational pharmaceutical company; familiarity with Primary Care (CV/DM) is preferred.
• Ability to develop and execute brand strategies aligned with company objectives; strong analytical skills and stakeholder management; MS Office proficiency.

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Product Brand Manager

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About the Role

We are looking for a highly experienced Product Manager/Brand Manager to join our client’s Ethical Division, specializing in Cardio therapies. The successful candidate will manage and grow cardiovascular brands, develop robust brand plans, and execute with the sales and ethical teams. This is a mid-level individual contributor role in a multinational pharmaceutical environment.

Key Responsibilities:

• Develop and execute strategic brand plans and marketing programs for cardiovascular products.
• Collaborate with cross-functional teams to ensure compliant marketing activities.
• Conduct market research and sales data reviews to identify growth opportunities; manage product lifecycle including launches and lifecycle management.
• Build relationships with KOLs and healthcare professionals.

Qualifications:

• Minimum 10 years in Pharma Rx Marketing, with 5 years in Cardio or 5 years in a Product/Brand Manager role with cardio experience.
• Multinational company experience preferred; strong data-driven decision making and stakeholder management.

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Product Manager

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Digital Product Manager – DigiPlus Interactive Corp. Pioneering digital entertainment, BingoPlus and ArenaPlus; GameZone operator. Responsibilities include product planning, design, roadmap, analytics, and collaboration with cross-functional teams to deliver high-quality game releases. Requires on-site work in Ortigas, Pasig City.

Deliver customer value and drive activation, retention, and feature adoption with measurable outcomes. Key outcomes include Day-30/Day-90 retention and adoption, and instrumented delivery.

Qualifications

• 2+ years in product management at SaaS/tech; experience with gaming or digital products preferred.
• Strong analytical and communication skills; experience with data tools and cross-functional teams.
• English fluency; Tagalog is a plus.

On-site Benefits

• Health benefits from day one, life insurance, PTO, education allowance, and other company benefits.

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5

Product Manager

Pasig City, National Capital Region ₱1,200,000 - ₱2,400,000

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Job Description

Job responsibilities include managing cash management products, profitability, marketing plans, product implementation, regulatory compliance, and collaboration with sales and operations. Qualifications include 2+ years as Project Manager, experience with payment products, Agile, and cross-functional collaboration.

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Product Manager

Pasig City, National Capital Region ₱1,200,000 - ₱2,400,000

Job Description

Full-time on-site Digital/ SaaS Product Manager role at Ortigas, Pasig; benefits include health, insurance, leave conversions, and on-site facilities. Responsibilities include roadmap, discovery, metrics, instrumentation, and cross-functional collaboration.

Qualifications:

• 2–5 years in product management in SaaS/tech, with exposure to cloud services and APIs.
• Strong communication and stakeholder management; data-driven and customer-focused.

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Product Manager

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GCash Product Manager – FinTech

Responsibilities:

• Define product vision, roadmap, and monetization aligned with goals; own product from ideation to launch; collaborate with engineering, data, design, marketing and operations; gather requirements from stakeholders; conduct user research; measure success; manage research, evaluation, and beta testing; maintain product documentation; manage partnerships and API integrations.

Qualifications:

• 5+ years in product management in AdTech/MarTech/DataTech or platform environments; strong analytical and technical skills; excellent communication; experience with APIs, microservices, and platforms; customer-focused with data-driven mindset.

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