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Social Media Specialist

1 day ago

San Juan City, Philippines Dempsey Resource Management Inc. Full time

QUALIFICATIONS:
- Bachelor’s Degree, any field.
- At least 3 years of experience in digital marketing, social media or a related field.
- Familiarity with the business applications of social media platforms (Facebook, Instagram, Twitter, YouTube, LinkedIn)
- Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns
- Excellent written and verbal English communication skills
- Ability to think creatively and innovatively, multi-task and work well under pressure.
- Creative, forward-thinking, and organized
- Ideally some experience in photography, graphic design and video editing platforms
- Customer support experience
- Chinese speaking - an asset

RESPONSIBILITIES:
- Maintain and curate company’s social media page (on Facebook) and create content for global careers channels including LinkedIn and Instagram.
- Build and execute social media strategy through research, benchmarking and audience identification.
- Develop location-specific templates and candidate messaging.
- Assist with coordinating responses to messages from local candidates on social media
- Help with crisis management, responding to bad reviews, and negative news communications
- Generate, edit, publish, and share content regularly (could be text, image, video, audio or HTML based)
- Create meaningful connections with our social followers through dialogue and messaging
- Build internal relationships with relevant stakeholders to provide multiple sources of ongoing content
- Develop and moderate user-generated content, based on company and community policies
- Create and implement a social media marketing plan for delivering account growth
- Track and analyze analytic reports to gain insight on traffic, demographics, and effectiveness; using this data to positively affect future activity
- Maintain awareness of current trends on social media

SALARY RANGE:
- 20,000 to Php25,000