Marketing Specialist

1 week ago

Cebu City, Central Visayas, Philippines Noon Dalton Philippines Inc Full time

Noon Dalton Core ValuesNoon Dalton invites all its employees to embrace our core values, living them every day, in every aspect of their role.Empathy At Noon Dalton, being empathetic means being patient and understanding, both with clients and with each other. We don't make businesses conform to our requirements. We understand what they need and do our best to help them.Simplification We're not looking for artificial simplicity: things that look simple but aren't well-thought-out. We strip down our processes until all that remains is useful and essential. We remove complications and complexity for both our customers and our employees.Continuous Improvement We are always looking for ways to improve, both professionally and personally. Whether that means taking part in accent neutralization training, trying to better our public speaking, or evaluating our daily processes to see how we can do them faster and easier. Job DescriptionDevelop and execute comprehensive marketing strategies to support brand growth, lead generation, and customer retention.Create and manage content for various marketing channels, including websites, social media, email campaigns, blogs, and digital ads.Conduct market research to understand customer preferences, trends, and competitors, and use insights to inform marketing strategies.Coordinate the creation of marketing materials such as brochures, newsletters, presentations, and case studies.Manage and optimize digital marketing campaigns, including SEO, SEM, social media, and email marketing, to increase web traffic and conversions.Monitor, analyze, and report on the performance of marketing campaigns using key performance indicators (KPIs) and other analytics tools.Work closely with the sales team to align marketing campaigns with sales objectives and support lead generation efforts.Assist in organizing and promoting events, webinars, and product launches.Collaborate with external vendors, agencies, and partners to execute marketing initiatives and ensure the delivery of high-quality materials.Stay up-to-date with the latest industry trends, technologies, and best practices to continuously improve marketing efforts.Manage and update the company's marketing database, ensuring accurate segmentation and targeting. QualificationsBachelor's degree in Marketing, Communications, Business, or related field.Excellent written and verbal communication skills, with the ability to create compelling content and messaging.Strong analytical skills with the ability to interpret data and generate insights to optimize marketing strategies.Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and familiarity with design tools like Canva or Adobe Creative Suite is a plus.Highly organized, detail-oriented, and able to manage multiple projects simultaneously.Ability to work independently and collaborate effectively in a team environment.Creative thinker with a passion for marketing and a keen understanding of customer behavior.Knowledge of marketing automation tools and CRM platforms (e.g., Salesforce).Experience with event marketing and managing promotional campaigns. Other perks/incentivesHMO month 1Monthly performance bonus after regularizationEngagement activitiesAnnual appraisal12 Days Leaves AnnuallyUS or UK Bank Holidays (depending on account)Birthday incentivesFun working environment Review ProcessRegular 1o1 with reporting line managerMonthly appraisal reviewQuarterly appraisal reviewAnnual appraisal review

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