product specialist

3 days ago


Manila, National Capital Region, Philippines Medtrile Pharmaceutical OPC Full time

Medtrile Pharmaceutical seeks a Product Specialist (Dermatology) to manage, market, and promote dermatological products to healthcare professionals.

**Job Summary (30 words):** Develop and execute strategic marketing plans to drive brand awareness and product uptake in the dermatology sector, building strong relationships with key opinion leaders and healthcare professionals.

**Job Description:**

**Product Management & Marketing:**

  • Oversee the promotion and marketing of dermatological products to healthcare professionals, including dermatologists, general practitioners, and pharmacists.
  • Develop and execute strategic marketing plans to drive brand awareness and product uptake in the dermatology sector.
  • Create product presentations, educational materials, and promotional content to support product launches and ongoing marketing efforts.
  • Collaborate with the marketing team to plan and execute targeted campaigns, product demonstrations, and conferences.

**HCP Relationship Management:**

  • Build and maintain strong relationships with key opinion leaders (KOLs), dermatologists, and other healthcare professionals.
  • Regularly meet with healthcare professionals to provide detailed product information, clinical studies, and updates on dermatological treatments.
  • Respond to inquiries from healthcare professionals regarding product usage, benefits, and potential side effects.

**Sales & Account Management:**

  • Manage and grow relationships with key accounts, ensuring that Medtrile's dermatology products are stocked and prominently displayed in clinics, hospitals, and pharmacies.
  • Drive sales performance by identifying and pursuing new business opportunities in the dermatology market.
  • Collaborate with sales representatives to support their efforts in promoting dermatology products, providing them with the necessary product training and materials.

**Training & Education:**

  • Conduct training sessions and workshops for healthcare professionals, pharmacists, and sales teams to enhance their knowledge of dermatology products.
  • Organize and participate in educational forums, conferences, and symposia focused on dermatological treatments.

**Market Research & Analysis:**

  • Monitor market trends, competitor activities, and customer feedback to identify growth opportunities and potential risks.
  • Gather insights from the field to inform product development, marketing strategies, and sales tactics.
  • Analyze sales data and performance metrics to evaluate the effectiveness of product strategies and make data-driven recommendations.

**Compliance & Documentation:**

  • Ensure that all marketing activities comply with regulatory standards and ethical guidelines for promoting pharmaceutical products.
  • Maintain accurate records of interactions with healthcare professionals, sales activities, and client accounts using CRM tools.

**Customer Feedback & Continuous Improvement:**

  • Gather and analyze customer feedback, using insights to improve product features, packaging, and performance.
  • Work closely with the R&D team to propose product enhancements based on market demand and customer preferences.

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