Area Promotions and Merchandising Executive

6 days ago


Manila, National Capital Region, Philippines Nutri-Asia, Inc. Full time

JOB OBJECTIVE:

This position serves as a crucial link between third-party agencies (TPAs) and internal stakeholders, such as NAI-FP Sales and CMD, to ensure high-quality merchandising operations, optimized manning coverage nationwide, and timely, full execution of promotions and activations across all channels. The role involves co-managing merchandising third party agencies, driving and leading TPA capability programs, overseeing deployment of merchandising materials, facilitating trade reports, and ensuring seamless regional merchandising operations and promotions.

DUTIES AND RESPONSIBILITIES:

Stakeholder Coordination and Communication:Act as a liaison between TPAs and internal stakeholders (NAI-FP Sales/CMD/TQM) to ensure consistent quality in merchandising operations.Facilitate effective communication to maintain optimized manning coverage and ensure on-time, in-full (OTIF) execution of promotional and merchandising activities.Third-Party Agency (TPA) Management:Co-manage relationships with merchandising TPAs to ensure adherence to company standards and quality expectations. Drive and lead TPA capability initiatives to enhance performance and service delivery.Monitor and evaluate the performance of TPAs, providing feedback and implementing improvements as needed.Merchandising POSM Deployment and Execution:Lead end-to-end deployment of merchandising materials ensuring proper and timely placement according to company standards. Help manage corporate MDU involving contracts filing, deployment, planogram compliance, and unit maintenance. Ensure implementation of company merchandising standards to enhance product visibility and drive sales (i.e. Planogram, SOS, etc.)Trade Reports and Analytics:Facilitate accurate and complete submission of trade reports, providing actionable insights and recommendations based basic data analysis. Use trade reports to inform and adjust merchandising strategies for optimal results.Regional Promo and Activations Management:Handle regional merchandising operations, ensuring seamless execution from planning to implementation. Manage end-to-end regional promotion and activations executions across all channels, ensuring consistency with objectives of initiatives. Coordinate with regional teams to execute activations efficiently and effectively.Quality Assurance and Continuous Improvement:Maintain high standards of quality in all merchandising and promotional activities aligned with company goals and industry best practices. Seek continuous improvement in merchandising processes and strategies to drive operational efficiencies and effectiveness. Perform regular field work and travels for audits and checks on compliance and trade opportunities.REQUIREMENTS:College graduate preferably with knowledge on In-Store/ Retail Merchandising Operations & Activations and Promotions CoordinationWith at least 2 years experience in Trade Marketing/Retail Merchandising and Promotions in the FMCG industry With at least 1 year sales experience Distributor Business Specialist and/or Key Accounts SpecialistProficiency in PC-based applications (Windows, Word, Excel and PowerPoint) are required. Excellent verbal and written communication skills. Strong organizational and project management skills. Creative thinking and problem-solving abilities. Intermediate skills in data analysis and reporting tools. Ability to work collaboratively with cross-functional teams

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