Brand and Marketing Manager

2 weeks ago


San Juan, National Capital Region, Philippines Farm Fresh Milk Incorporated Full time

Function Summary:

Delight target consumers, build brand portfolios and generate strong brand building results.

Job Duties & Performance Expectations:

  • Develop deep consumer knowledge and share it effectively with relevant cross-functional stakeholders.
  • Develop clear and inspiring Brand Essence.
  • Deliver tastiest and healthiest food/beverage experiences within category in a way that aligns with local consumer preference.
  • Deliver shopper experiences that delight consumers / shoppers, in collaboration with Sales teams.
  • Align with HQ R&D and local team to execute product innovation for better local consumer experience.
  • Develop strong, functionally aligned brand and commercial plans leading to outstanding execution.
  • Develop contact point plans based on when and where target consumers are the most receptive for brand messaging.
  • Responsible to provide relevant periodical consumer insight data and reports to stakeholders eg market shares, competitors analysis, etc.
  • Manage content deliverable to support organizational needs e.g. e-commerce, trade marketing etc.)
  • Demonstrate leadership and facilitate development of brand and marketing team.

Qualification: Education/Experience:

  • Candidate must possess at least a Bachelor's/College Degree in Marketing, Business Administration, or equivalent.
  • Preferably experience in food manufacturing or FMCG.
  • Experience in leading and managing cross functional teams.
  • At least 5 years of strong experience in brand management, branded, local marketing and trade marketing.
  • Strong analytical, project management, multi-tasking, decision making and communication skills.
  • Proficient in content management and social media marketing.
  • Preferably can Start Immediately.

Job Type: Full-time

Pay: Php90, Php100,000.00 per month

Benefits:

  • Company events
  • Employee discount
  • Paid training

Schedule:

  • 8 hour shift
  • Holidays
  • Shift system
  • Weekends

Supplemental pay types:

  • 13th month salary

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