![FBC Asia Pacific Inc.](https://media.trabajo.org/img/noimg.jpg)
Digital Marketing Lead B2B- Hybrid
2 weeks ago
Digital & Search Marketing (Marketing & Communications)
The Digital Marketing Lead will be responsible for strategizing, executing, and optimizing digital marketing campaigns to drive performance metrics such as conversions, ROI, and customer acquisition. This role involves leveraging various digital channels and analytics tools to maximize campaign effectiveness and meet business objectives.
Qualifications:
- Bachelor's degree in marketing, Business, or related field. Relevant certifications in digital marketing are a plus.
- A minimum of 2-4 years' experience in digital marketing, specifically in performance marketing roles in a Business to Business (B2B) set up.
- Experience in marketing role in an IT or BPO industry.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
- Outstanding communication and interpersonal skills.
- Up to date on the latest trends and technologies in digital marketing.
- Must be flexible in working with other affiliated companies of FBC Philippines in all its Marketing activities across the globe.
- Must be able to work independently and with very minimal supervision.
Must have technical Stacks:
- Google Ads
- Facebook Ads Manager
- Analytics tools (e.g. Google Analytics, Adobe Analytics)
Alternate Technical Stack:
- LinkedIn Ads
- Twitter Ads
Nice-To-Have Technical Stack:
- Marketing automation platforms (e.g. Hubspot, Marketo)
Skills & Attributes:
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Experience with A/B testing, campaign optimization, and performance tracking.
- Knowledge of SEO/SEM best practices and tools.
- Excellent communication and collaboration skills.
- Creative thinking and problem-solving abilities.
What's your expected monthly basic salary?
How many years' experience do you have as a Digital Marketing Lead?
How would you rate your English language skills?
FBC Asia Pacific Inc.Telecommunications & Internet Service Providers
FBC Asia Pacific provides leading-edge Outsourcing and Offshore programs using Artificial Intelligence, chatbots, and other emerging technologies to help companies maximize their revenue goals.
Founded in 2019, FBC Asia Pacific has quickly grown to nearly 1,000 experienced agents at delivery centers in the Philippines and Sri Lanka. FBC provides both Office-Based and Work at Home (WAH) programs to leading companies including telco, insurance, health-tech and retail. To facilitate multilingual contact center services, FBC formed a strategic alliance with Mindpearl, a leading BPO provider with centers in Fiji, Malaysia and South Africa to provide most Asian and European Languages.
Be part of our growing family.
FBC Asia Pacific provides leading-edge Outsourcing and Offshore programs using Artificial Intelligence, chatbots, and other emerging technologies to help companies maximize their revenue goals.
Founded in 2019, FBC Asia Pacific has quickly grown to nearly 1,000 experienced agents at delivery centers in the Philippines and Sri Lanka. FBC provides both Office-Based and Work at Home (WAH) programs to leading companies including telco, insurance, health-tech and retail. To facilitate multilingual contact center services, FBC formed a strategic alliance with Mindpearl, a leading BPO provider with centers in Fiji, Malaysia and South Africa to provide most Asian and European Languages.
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