Director of Communications and Brand Activation

2 weeks ago


Makati City, National Capital Region, Philippines AccorHotel Full time
Director of Communications and Brand ActivationFull-timeJob Type: PermanentJob Schedule: Full-Time

"Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit
Do what you love, care for the world, dare to challenge the status quo #BELIMITLESS"

The role oversee the conception, execution and dissemination of marketing strategies aimed at solidifying the hotel's brand presence. Identify and capitalize on marketing opportunities while nurturing partnerships to enhance brand recognition and drive incremental business growth.

Primary Responsibilities

Be fully conversant with the brand, its standards and its DNA (visual and written communication, product, service, distribution e.g. brand Packages)Manage brand compliance for the hotel to grow the equity of the hotel and outlet brands and the brand equity across all channelsManage all marketing/promotional/sales collateral development/production both on and off lineTo identify opportunities to further expose the hotel and maximize revenue opportunities through sponsoring local sport/cultural/art events that are aligned with the hotel positioning and are sound in delivering a strong ROIDrive the marketing and communication (internal and external) of the Hotels CSR commitmentsTo work a rolling activity schedule to maximise the effectiveness of offers via our airline partners, card partners and loyalty products.Summarize and assess activities on quarterly basis and achieve annual production targetsResponsible for updating all collaterals related to Partnerships/Loyalty Programs

Profile

Knowledge and Experience

At least 10 years related work experience in a Hotel preferred

Previous leadership experience within Marketing required

Excellent communication skills, both written and verbal required

Strong interpersonal and problem solving abilities

Highly responsible & reliable

Ability to focus attention on guest needs, remaining calm and courteous at all times

Good interpersonal skills with ability to communicate with all levels of employees

Service oriented with an eye for details

Ability to work effectively and contribute in a team

Good presentation and influencing skills

Multicultural awareness and able to work with people from diverse cultures

Flexible and able to embrace and respond to change effectively

Ability to work independently and has good initiative under dynamic environment

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