Brand Manager

2 weeks ago


Pasig, National Capital Region, Philippines JS Unitrade Merchandise, Inc. Full time

Brand Management (Marketing & Communications)

Full time

Add expected salary to your profile for insights

The Brand Manager (BM) will be implementing brand plans for the assigned brands which are aligned to brand strategies. He/ She will be analyzing sales data, AC Nielsen Retail Trade Audit (RTA), Kantar Worldpanel, and other consumer research such as UAI, CUT's, and pre-ad tests to better understand the market and the target audience.

He/she will be creating Promo Workplans (PWP's) with budget allocation for each project component, ensuring cost is within or lower than budget. The BM will liaise with creative and brand activation agencies to align on executional deliverables.

QUALIFICATIONS:

  • At least 5 years of Marketing experience in an FMCG company
  • Experienced in Commercial Production
  • Experienced in the use of Nielsen RTA and Kantar Worldpanel in an FMCG Principal company is a must
  • Experienced in Planning and Projections.
  • New Product Development Background is a plus\.
  • Experienced in handling flagship and/or market leader brand is a big advantage
  • Experienced working on Brand Strategy and Execution, Consumer/Shopper Insights, Integrated Marketing Communications, Channel Strategy/ Activation, and Innovations
  • Experience working with and successfully managing cross-functional teams, strategic partners and third-party agencies
  • Strong communication and problem-solving skills
  • Has strong project management skills, team collaboration, and analytical skills

We are a market leader company selling best-value fast moving consumer products. We make some of the best-known brands. Brands that you can trust for your family.

We exist for Our Purpose - To enrich the lives of families worldwide one product at a time. We aim to enrich the everyday lives of our consumers through our products. We enable them to live comfortable and fuller lives by providing them best value products.

Our Shared Values

Our shared values reflect the standards of our behavior and shape how we work with each other and our business partners. The values we share represent our constant quest for excellence.

Grit

Respect

Ownership

Integrity

GROw In EXCELLENCE

Together, Our Purpose, Principles and Shared Values collectively form Our Strategic Framework for Success

Who We Are

We are a market leader company selling best-value fast moving consumer products. We make some of the best-known brands. Brands that you can trust for your family.

We exist for Our Purpose - To enrich the lives of families worldwide one product at a time. We aim to enrich the everyday lives of our consumers through our products. We enable them to live comfortable and fuller lives by providing them best value products.

Our Shared Values

Our shared values reflect the standards of our behavior and shape how we work with each other and our business partners. The values we share represent our constant quest for excellence.

Grit

Respect

Ownership

Integrity

GROw In EXCELLENCE

Together, Our Purpose, Principles and Shared Values collectively form Our Strategic Framework for Success

Show more

Perks and benefits

Medical

Loans

Leave Entitlements, Sales Incentives, Graduate Stu

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