Sr. Global Digital Program Deployment Specialist

locations

Manila (Flexible)

time type

Full time

posted on

Posted Today

job requisition id

JR108997

Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.

We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.

Job Title: Sr. Global Digital Program Deployment Specialist

Do you like working in a large team, with many fellow marketers to grow with? Do you enjoy quality assurance and the technical side of marketing? Do you like learning new processes and systems in a developing SaaS environment? If so, then this role may be for you

What this role is:

Our team builds the email foundations of HTML templates in Taxi for Email, Eloqua automations, Salesloft, and SFDC CRM integrations. Our email process supports 100+ global marketers and their campaigns for nurture automation, digital, and eventually physical events.

This person will help build audience segments and send automations in our ESP, to support digital marketing campaigns for the global Genesys brand and marketers. This is a process-oriented role. Strong candidates are organized, detailed, and enjoy supporting relationships with many team members.

What this role isn't:

This is not campaign strategy. This role requires a partnership with stakeholders, to help build branded Genesys email automation campaigns with a focus on understanding of lead routing, quality assurance, and email send process at scale.

What you'll bring to the table:

To be successful, you need to have a mind for technical details, and patience to build a complex lead routing process. It is important that this candidate has a strong eye for detail to walk through automations end-to-end as processes are created for QA, or solutioning any technical error. The role also requires regular review of stakeholder campaigns and performance to provide feedback and areas of improvement to the team.

An eye on performance is a must. A basic understanding of HTML coding for email is also helpful for this role.

Some details about what you will do:

• Work collaboratively with Campaigns and Marketing Operations teams to maintain the Genesys email automation process

• Ensure email compliance with local laws such as GDPR, CASL, PIPL, etc.

• Review and provide feedback for email optimization and performance

• Orchestrate contact routing and segmentation logic for email automations

• Help utilizing and teaching back-end systems for reporting:

• Everest for Inbox placement

• Eloqua for email performance

• Tableau for channel attribution to sales process

• Salesforce reporting skills for digging into data errors

• Presentation skills to effectively communicate email campaign performance, key trends, and testing insights to stakeholders.

Minimum Requirements:

• Strong written and verbal communication skills with an ability to explain complex concepts succinctly to international teammates

• 3-7 years of Marketing Automation platform experience in an enterprise ESP such as Eloqua, Marketo, Pardot, Salesforce Marketing Cloud, Salesloft or IBM Watson

• Past hands-on experience scaling digital demand generation programs

• Familiarity with reporting methods to communicate performance to stakeholders

Preferred Qualifications

• Bachelor's Degree in Marketing, Graphic Design, Computer Science

• Experience working within the fast-paced environment of a global company

• Familiar with coding html for email

If a Genesys employee referred you, please use the link they sent you to apply.

About Genesys:

Genesys empowers more than 8,000 organizations worldwide to create the best customer and employee experiences. With agentic AI at its core, Genesys Cloud is the AI-Powered Experience Orchestration platform that connects people, systems, data and AI across the enterprise. As a result, organizations can drive customer loyalty, growth and retention while increasing operational efficiency and teamwork across human and AI workforces. To learn more, visit

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Reasonable Accommodations:

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Genesys is an equal opportunity employer committed to fairness in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.

Please note that recruiters will never ask for sensitive personal or financial information during the application phase.