SEO/ Google Ad Placement
2 weeks ago
What you'll be doing
- Develop and implement effective SEO strategies to improve the company's website visibility and ranking in search engine results
 - Conduct thorough keyword research and on-page optimization to enhance content discoverability
 - Manage and optimize Google Ads campaigns to ensure efficient budget allocation and cost-effective lead generation
 - Analyze website analytics and paid media performance to identify opportunities for improvement and make data-driven recommendations
 - Collaborate with the creative and content teams to ensure a cohesive digital marketing approach
 - Stay up-to-date with the latest SEO and paid search trends, algorithms and best practices
 
What we're looking for
- 2-3 years of experience in SEO and Google Ads management, ideally in the Marketing & Communications industry
 - Strong understanding of search engine algorithms, on-page optimization, keyword research and content strategy
 - Proficiency in using Google Analytics, Google Search Console and Google Ads to track, analyze and report on campaign performance
 - Excellent analytical and problem-solving skills, with the ability to derive insights and make data-driven decisions
 - Good collaboration and communication skills to work effectively with cross-functional teams
 - A passion for staying up-to-date with the latest digital marketing trends and best practices
 
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