
Trade Marketing Specialist
2 days ago
Company: UCC COFFEE PHILIPPINES
Key responsibilities:
Drive brand awareness within the retail space (in-store and online)
Develop impactful brand experiences and executions – engaging with consumers and innovating the shopping experience across digital and physical touch-points
Work closely with the sales team to create and manage dealer trade marketing plans and Marketing Initiative records
Support sell-ins with campaign-related marketing initiatives such as in-store installations and digital campaigns, shop windows or fairs
Evaluate and optimize marketing initiatives based on their generated data
Ensure right representation through planograms and identification of Must Have SKUs necessary per channel per category
Increase success rate of promotions and brand perception (footfall, conversion rates, loyalty programs)
Category management per brand that will help achieve set target by the company in line with its goal and objectives
Management of trade spends versus per activity and overall sales
Collect and disseminate Best Practice for profitable Trade Marketing activities
Qualifications:
Bachelors in Marketing Management or any Business related courses.
Working experience in a relevant industry: fast-moving consumer-goods, marketing or merchandising is an advantage.
We accept fresh graduates of Marketing Management
Skills required:
Analytical - ability to analyze large amounts of data
Top rate commercial acumen
Category Management Skills
Strong range management: Harmonization and rationalization
MS Excel and Powerpoint competent
Flexible in work, can execute work beyond role
Willing to work in Kapitolyo, Pasig City.
Willing to do field works if needed.
Job Types: Full-time, Permanent, Fresh graduate
Pay: Php25, Php28,000.00 per month
Benefits:
- Additional leave
- Company events
- Employee discount
- On-site parking
- Opportunities for promotion
- Pay raise
- Promotion to permanent employee
Work Location: On the road
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