
Conversion Rate Optimiser Director
3 days ago
What do you need to know about us?
M+C Saatchi Performance is an award-winning global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital media strategies.
What are we looking for?
We are seeking a highly skilled Conversion Rate Optimisation (CRO) Specialist with 8-10 years of experience in optimising digital experiences to drive conversions. This role requires a strong blend of data-driven strategy, testing expertise, and a deep understanding of user behavior to enhance app & web performance. The ideal candidate will be able to collaborate seamlessly with cross-functional teams and lead the execution of impactful CRO initiatives that deliver measurable business results for our clients.
What you will be responsible for?
- Leading CRO strategies for our clients to improve user experience and increase conversions across digital platforms.
- Conducting detailed data analysis using tools like Google Analytics, VWO, and Hotjar to identify opportunities for optimisation.
- Designing and running A/B and multivariate tests to enhance conversion rates and user engagement.
- Collaborating with cross-functional teams (marketing, design, product) to align on goals and execute effective CRO plans.
- Presenting data-driven insights and actionable recommendations to clients.
- Managing the CRO testing pipeline, prioritising tests based on impact and clients business objectives.
- Optimising user journeys, funnels, and key touchpoints to create frictionless, high-converting experiences.
- Staying up-to-date with industry trends and best practices to continuously refine and evolve CRO strategies.
What are the requirements of the role?
- 8-10 years of experience in CRO, digital marketing, or related fields, with a proven track record of driving conversion improvements.
- Proficiency with CRO tools such as Google Analytics, VWO, Optimizely, and Hotjar.
- Expertise in A/B and multivariate testing, and experience optimising conversion funnels for better results.
- Solid understanding of UX principles and user-centred design, ensuring frictionless, high-converting user experiences.
- Strong analytical skills, with the ability to turn data into actionable insights that inform strategy.
- Exceptional communication skills, able to present data-driven recommendations to both technical and non-technical stakeholders.
- Familiarity with web technologies (HTML, CSS, JavaScript) and CMS platforms.
- Proven ability to manage multiple projects simultaneously, prioritising efforts that align with business goals.
What you can look forward to?
- Being a part of the world's largest independent advertising holding group.
- Family Health Insurance Coverage.
- Flexible Working Hours.
- Regular events including Reece Lunch & indoor games.
- Employee Training/Learning Programs
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