PPC Manager

3 hours ago

Taguig, National Capital Region, Philippines 106f03fb-1482-4984-a147-c6e9d69abc98 Full time ₱1,200,000 - ₱2,400,000 per year

Key Responsibilities

  • Develop and execute Google Ads strategies for both eCommerce and lead generation clients.
  • Conduct detailed account audits, identifying growth opportunities and optimisation gaps.
  • Manage campaign setup, tracking, optimisation, and reporting end-to-end.
  • Oversee budget pacing, bid management, and ROAS/CPL performance across accounts.
  • Provide strategic recommendations and insights to clients and internal team members.
  • Support and train junior team members on Google Ads best practices.
  • Implement tracking and event measurement via Google Tag Manager and GA4.
  • Produce clear, insightful monthly reports that explain performance and next steps.
  • Collaborate with creative, email and Meta Ads teams to deliver integrated campaigns.
  • Stay up to date with new Google Ads features, tools, and industry trends.

Required Skills & Experience

  • Minimum 3+ years working in a marketing agency environment.
  • Proven track record managing Google Ads accounts focused on eCommerce and lead generation.
  • Advanced proficiency in:
  • Google Ads (Search, Display, Shopping, Performance Max)
  • Google Tag Manager
  • Google Analytics 4 (GA4)
  • Google Ads Editor
  • Strong analytical ability with experience using data to drive decisions.
  • Excellent English communication skills — both written and spoken.
  • Able to lead strategy and guide non-specialists confidently.
  • Highly organised and detail-oriented; capable of managing multiple accounts simultaneously.

Desirable

  • Google Ads Certifications (Search, Display, Shopping, Video, Measurement).
  • Experience with Merchant Center, feed optimisation, and enhanced conversions.
  • Familiarity with Meta Ads, Shopify, and Klaviyo.
  • Understanding of landing page conversion rate optimisation (CRO) principles.

What We Offer

  • Work with a UK-based performance marketing agency with clients across multiple industries.
  • Collaborative, supportive remote working culture.
  • Opportunities for growth, training, and leadership within the PPC department.
  • Competitive salary (based on experience).

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