Campaign Operations Associate
7 days ago
Job Summary:
This role is responsible for setting up campaigns for each lifecycle (Onboarding, Retention, and
Resurrection). This includes monitoring & filing campaign requirements for Voucher, Media, and
CRM operations, while also communicating it with each partner team. The ideal candidate has a
strong eye for detail, is process oriented, and thrives in a fast paced environment.
Key Responsibilities:
- Filing of Campaign requirements prior to per-phase launch
a. Media & CRM (3 times a week)
i. Submission of Campaign Request Setup: ClickUp Documentation, GChat
Communication with partner teams
ii. Documentation of Campaign Details: Start & End Dates, Cohort
Targeting, Landing Page, Channel Spiels, Base File, Base Size
iii. Ensure correctness of Campaign KVs: Checking for spelling errors, SKU
amounts, campaign dates
b. Landing Pages & Spiels (2 times a week)
i. Request Creation & Approval of Landing Pages (per Cohort, per
Campaign, per phase)
ii. Request for approval of all necessary spiels (PNs, SMS, Geofence)
c. Voucher Creation (3 times a week)
i. Request for Voucher Creation with documentation (Google Form, Email
submission)
ii. Endorse Voucher Testing to proponent (Onboarding, Retention, &
Resurrection Managers)
- QA & Submission of final bases for voucher seeding (2 times a week)
a. Splitting of base files based on operational requirements
b. Review correctness of split base files, which include checking file names,
voucher amount and total file count.
- Tracking Campaign requirements & documentation (Daily)
a. Assist in monitoring campaign necessities (Mobtel base, KVs, Vouchers, Post-
Mortem Reports) to ensure that campaign is executed seamlessly
Qualifications:
Bachelor's degree in Marketing, Communications, or any related field
At least 1 year of relevant experience in digital marketing, or campaign operations
Strong attention to detail and highly organized
Familiar and comfortable with spreadsheets
A team player with strong communication skills and proactive in problem solving
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