Director of Marketing

3 days ago

Pasig, National Capital Region, Philippines The Luxury Signature Full time

Job description:

The Director of Marketing will spearhead the marketing strategy for The Luxury Signature, with a strong focus on luxury villa rentals and management services. This role will ensure the brand continues to stand out as a trusted leader for discerning travelers seeking exclusivity, privacy, and world-class service.

The right person for this role will have
hands-on experience in the key responsibilities of the position
, along with a proven track record in luxury travel, hospitality, or lifestyle brands. They will be able to balance creativity with data-driven performance and be adept at navigating the digital landscape to attract high-value clientele.

Key Responsibilities

Strategic Leadership

  • Define and execute a comprehensive marketing strategy aligned with company goals.
  • Position The Luxury Signature as a top choice for luxury travelers through strong branding and targeted campaigns.
  • Analyze villa rental market trends, guest behavior, and competitor activities to identify opportunities for growth.
  • Stay ahead of hospitality and digital marketing trends, applying best practices to maintain a competitive edge.

Brand & Content Development

  • Oversee and safeguard brand identity across all touchpoints (digital, print, PR, events).
  • Lead the creation of engaging, high-quality content including photography, videography, social storytelling, and editorial features.
  • Ensure all marketing materials communicate the exclusivity and sophistication of the brand.

Digital Marketing & Growth

  • Lead demand generation strategies across multiple channels:
  • Search (SEO/SEM & PPC campaigns)
  • Social media marketing & influencer collaborations
  • Retargeting & remarketing campaigns
  • Content marketing (destination guides, blogs, luxury travel insights) to position the brand as an authority.
  • Email marketing, marketing automation, and personalized campaigns
  • Affiliate and partnership marketing
  • Use data analytics, tracking tools, and performance dashboards to evaluate ROI, optimize campaigns, and scale high-performing initiatives.

Partnerships & Public Relations

  • Develop collaborations with luxury lifestyle brands, concierge services, travel designers, and ultra-high net-worth (UHNW) networks.
  • Strengthen PR efforts with targeted outreach to luxury, travel, and lifestyle publications.

Team & Budget Management

  • Lead, mentor, and grow the marketing team to achieve excellence in execution.
  • Work cross-functionally with Operations for seamless strategy execution.
  • Manage and optimize the marketing budget to maximize efficiency and returns.

Qualifications & Requirements

  • Bachelor's degree in Marketing, Business, Communications, or related field
  • Preferably 7+ years of progressive marketing experience, with at least 5 years in a senior leadership role within hospitality, luxury travel, or lifestyle brands.
  • Strong expertise in digital marketing, marketing automation, performance marketing, and brand storytelling.
  • Proven ability to drive ROI through paid media, direct booking strategies, strategic partnerships, and creative campaigns
  • Excellent leadership, communication, and relationship management skills.
  • Deep understanding of luxury consumer behavior and market dynamics.
  • Global outlook and cultural sensitivity; ability to adapt strategies for different markets.
  • Established network within the hospitality, travel, and luxury lifestyle industries is an advantage.

Job Type:

Full-time, Onsite (Ortigas Center)

  • Director of Sales and Marketing

    3 days ago

    Pasig, National Capital Region, Philippines SMS Hospitality Network Full time

    Position SummaryThe Director of Sales & Marketing provides strategic leadership and direction to the Sales and Marketing Division. This role is responsible for developing and executing comprehensive sales strategies, marketing campaigns, and brand initiatives that maximize revenue growth, strengthen market positioning, and drive overall profitability across...

  • marketing director

    2 weeks ago

    Pasig, National Capital Region, Philippines Outsource Accelerator Full time ₱1,500,000 - ₱2,500,000 per year

    About The RoleWe are seeking aDirector of Marketingto build and lead the overall marketing function. This role will be central in shaping the brand, driving demand generation, and communicating the value of the company's solutions to providers, health systems, and industry partners.This is a hands-on, builder role ideal for a marketing leader who thrives at...

  • Marketing Director

    2 weeks ago

    Pasig, National Capital Region, Philippines Outsource Accelerator Full time $900,000 - $1,200,000 per year

    About the RoleWe are seeking a Director of Marketing to build and lead the overall marketing function. This role will be central in shaping the brand, driving demand generation, and communicating the value of the company's solutions to providers, health systems, and industry partners.This is a hands-on, builder role ideal for a marketing leader who thrives...

  • Revenue & Digital Marketing Director

    1 week ago

    Pasig, National Capital Region, Philippines Private Advertiser Full time ₱800,000 - ₱1,200,000 per year

    In search of a : Revenue & Digital Marketing DirectorWe are an established restaurant chain operator and food manufacturer in need of a Revenue & Digital Marketing Director. The company has been in operation for 15 years and is well established in the hospitality industry. Office based in Pasig and allows hybrid work arrangementCandidates must have previous...

  • Art Director

    2 weeks ago

    Pasig, National Capital Region, Philippines NuWorks Interactive Labs, Inc. Full time ₱1,700,000 - ₱2,050,000 per year

    **Only shortlisted will be contacted**Candidates will go through an Art Exam.**Our work set-up is 3x/onsite in Ortigas Center, Pasig City.The ART DIRECTOR is responsible for elevating the creative quality and execution of visual campaigns across various media channels. They focus on crafting high-quality, impactful designs that align with the company's brand...

  • Director of Revenue

    3 days ago

    Pasig, National Capital Region, Philippines Hospitality Industry Full time

    The Director of Revenue is responsible for driving total revenue performance across all managed hotels through strategic pricing, distribution, and system optimization. This role oversees the Property Management System (PMS), Central Management System (CMS), and leads the onboarding and integration of new management hotels. The Director will collaborate...

  • Director of Revenue

    3 days ago

    Pasig, National Capital Region, Philippines SMS Hospitality Network Full time

    The Director of Revenue is responsible for driving total revenue performance across all managed hotels through strategic pricing, distribution, and system optimization. This role oversees the Property Management System (PMS), Central Management System (CMS), and leads the onboarding and integration of new management hotels. The Director will collaborate...

  • Director of Communications

    2 weeks ago

    Pasig, National Capital Region, Philippines Marco Polo Ortigas Manila Full time ₱2,000,000 - ₱2,500,000 per year

    Director of Communications oversees and manage the Marco Polo Ortigas Manila Hotels' Advertising and PR programs, enhancing brand image and awareness, ensuring standardized promotional materials, maximizing editorial coverage, and coordinating sponsorships for charitable, cultural, and philanthropic events.Key Responsibilities:Oversees and coordinates all...

  • Client Delivery Associate Director

    1 week ago

    Pasig, National Capital Region, Philippines 2X Full time ₱1,200,000 - ₱2,400,000 per year

    Group Company:2X PhilippinesDesignation:Client Delivery Associate DirectorOffice Location:Ortigas East Pasig (Office)Position description:We are a top-tier marketing-as-a-service company seeking a strong Client Delivery Associate Director to join our growing team in Kuala Lumpur. The successful candidate will work directly with our international clients to...

  • Art Director, Philippines

    1 week ago

    Pasig, National Capital Region, Philippines Grab Full time ₱1,500,000 - ₱3,000,000 per year

    Company DescriptionAbout Grab and Our WorkplaceGrab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to...