Digital Marketing Campaign Coordinator

15 hours ago

Ayala Alabang, National Capital Region, Philippines Go Remote Staff Pty Ltd Full time $50,000 - $100,000 per year
This is a once-in-a-lifetime opportunity to join a market-leading group of companies and work alongside a high-performing, collaborative, USA-based team. We are seeking a Digital Marketing Campaign Coordinator with a proven ability to lead multi-brand, multi-industry digital marketing campaigns with a data-driven, customer-centric approach.
You will play a strategic and executional role in building, running, and optimizing campaigns that generate leads, drive customer acquisition, and position our brands competitively in industries including real estate, construction, self-storage, building supplies, and property services.
What's in it for you?
  • Competitive Compensation: Earn between ₱50,000 or more—depending on your skills and experience
  • Flexible remote work option for top candidates.
  • Work with a high-performing U.S-based team.
  • Prepaid HMO 13th Month pay Paid Leaves
  • Long term career growth with a fast growing group of companies.
Job Responsibilities:
  • Campaign Strategy & Execution
    • Design and execute end-to-end digital marketing strategies for multiple brands across various industries.
    • Launch and optimize campaigns on Google Ads, Meta (Facebook/Instagram), TikTok, and email marketing platforms.
    • Execute A/B testing, conversion rate optimization, and retargeting campaigns to maximize engagement and lead generation.
    • Build multi-channel customer journeys, leveraging audience segmentation and lifecycle marketing techniques.
  • Market Research & Competitor Analysis
    • Conduct ongoing market research to understand customer behavior, emerging trends, and local market dynamics.
    • Perform competitive landscape analysis to benchmark offers, pricing, messaging, and digital tactics of key competitors.
    • Identify opportunity gaps and positioning strategies based on competitor activity and market insights.
    • Present market and competitor intelligence to stakeholders to inform campaign strategy and decision-making.
  • Content Creation & Creative Oversight
    • Oversee or contribute to the creation of digital ad creatives, landing pages, video content, and social media assets.
    • Basic graphic design and video editing skills are preferred but not essential—coordinating with external specialists as needed.
    • Plan and manage social content calendars, ensuring messaging consistency and audience relevance.
  • SEO & Local Search Optimization
    • Implement SEO strategies and local search optimization, including Google My Business (GMB) management for location-based brands.
    • Support blog content and landing page optimization to boost organic visibility and local ranking performance.
  • Measurement, Reporting, and Optimization
    • Track, analyze, and report on key campaign performance metrics, including CTR, Conversion Rates, CPL, ROAS, Social Engagement, and GMB metrics.
    • Provide data-backed insights and optimization recommendations to improve future campaign performance.
  • Stakeholder Communication
    • Serve as the primary campaign contact, providing regular reports, insights, and strategy updates to internal teams or client stakeholders.
    • Present findings from market research and competitor analysis to support strategic recommendations.
What's In It for You?
  • A once-in-a-lifetime opportunity to contribute to the growth of multiple market-leading brands.
  • Work with a high-performing USA-based team that values collaboration, performance, and innovation.
  • Opportunity to shape and lead digital campaigns across multiple industries.
Education and Work Experience:
  • 3 years of experience running multi-channel digital campaigns for B2C or B2B brands, ideally in real estate, construction, self-storage, building supplies, or property services.
  • Strong expertise in Google Ads, Meta Ads (Facebook/Instagram), TikTok marketing, and email automation.
  • Demonstrated ability to conduct market research and competitor analysis to guide campaign positioning and strategy.
  • Proven track record of A/B testing, audience segmentation, retargeting, and funnel optimization.
  • Hands-on experience with SEO and local search optimization, including GMB management.
  • Ability to contribute to content production, with basic graphic design and video editing skills preferred but not essential.
  • Data-driven with proficiency in analytics platforms such as Google Analytics, Meta Business Suite, etc.
  • Excellent communication skills, both verbal and written.
  • Experience managing multi-brand or multi-client campaign portfolios.
  • Familiarity with CRM systems and marketing automation platforms. Knowledge of Go High Level is an advantage.
  • Strong copywriting, creative direction, and audience engagement skills.
  • Basic proficiency in graphic design and video editing tools (e.g., Canva, Adobe Premiere, or similar) preferred.
  • Experience maximizing ROI on small to mid-sized budgets.
  • Understanding of market dynamics and customer behaviors in the real estate, construction, and property services sectors.
Other Requirements:

Key Success Metrics
  • Increased lead generation and qualified inquiries across all brands.
  • Improved campaign conversion rates and lower acquisition costs.
  • Increased social and search visibility through optimized content and targeting.
  • Measurable ROI and clear performance improvements across all digital channels.
  • Actionable market and competitor insights informing campaign success.

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