Marketing Officer

2 days ago


FPH Rockwell Business Center Tower, Philippines First Gen Corporation Full time ₱1,200,000 - ₱2,400,000 per year

At First Gen we take pride in our work of energizing the Philippines through clean power generation technologies. As we grow to become the best in the industry, we are continuously searching for talent who are driven, empowered, and passionate about making a positive difference in the world.

We provide employees with ample opportunities and resources that enable them to perform at their best, contribute value, and help us achieve our Mission of "forging collaborative pathways for a decarbonized and regenerative future."

First Gen wants you to be good at your job and be successful at it.  To this end, we will invest in your professional and personal growth by providing you with the right tools to effectively carry out your role as well as learning and development opportunities to advance your career.

The Marketing Manager will be supporting the Head of Marketing and Brand Management in the development and execution of the brand strategy and marketing programs to achieve revenue growth.

Key Responsibilities:

  • Assist in the development, implementation, and monitoring of strategies.

  • Develop and execute tactical/ad hoc campaigns given competitor activities or changes in consumer behavior.

  • Track and analyze market trends (in relation to competitor activities, consumer behavior, local and international environment) to identify opportunities and optimize marketing strategies.

  • Establish relationship and support marketing requirements of business units and sales channels to help achieve targets.

  • Collaborate with key stakeholders and other cross-functional teams from ideation to execution of plans and initiatives.

  • Lead market research and customer satisfaction tracking.

  • Help in the preparation of Management Reports.

Minimum Qualifications:

  • Bachelor's degree holder preferably in Marketing, Management, Business, or other related fields

  • With at least 5 years related work experience

  • Proficient in Microsoft Office


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