Marketing Associate

Sales Support and Pipeline Review Coordination

• Organizes holding of the Monthly Pipeline Review, coordinates the availability of the monthly pipeline reports of the sales team members for presentation, and keeps records of pipeline report notes and to-dos for each Management Pipeline Review (MPR) attendee
• Prepares and maintains the following reports:
• Minutes of the Meeting (MOM) statistics (number of client calls and number of days submitted)
• To-do-list for people assigned or concerned as discussed in the MPR
• Does analysis and makes recommendations based on the data analyzed to improve the process or provide an input to the performance evaluation of the concerned employees
• Keeps track of leads given to sales, their status, and their contact details
• Recommends marketing campaigns in close coordination with the general manager and the sales team by formulating marketing letters, maintaining a validated suspect list, uses social media to reach out to prospects, and monitors the effectivity of the campaign
• Makes presentation on new trends in digital marketing and sales strategies based on his or her attended webinars, researches, etc.
• Rolls our periodic survey to customers on our sales and systems support teams to determine the service quality and effectiveness

Partner Relations

• Communicates with the principals on product updates, pricing, needed support, meetings, and principal-sponsored events as directed by the general manager
• Communicates with the information technology partners of the company for product updates, pricing, and support accurately and in a timely manner

Branding and Marketing

·    Handles implementation of marketing activities approved and directed by the management, monitors marketing activities, gather pertinent statistics to measures effectivity, and regularly updates the management on status and results of every marketing activity

·    Responsible for the update and maintenance of the company's website to ensure it has current and relevant content, attract new customers, and increase present customers' awareness of the company's product and service offerings

·    Writes and locates contents for our website and monitors visits to our website and in-bound queries

·    Keeps abreast of local news which will impact our major customers and targeted industries and apprise the general manager and sales team on this

Events Management

• Initiates and manages staging of events as directed by the general manager, sales team, and principals in support of the company's sales strategies and targets, obtains invitation list from the sales team and the general manager, and handles communication of invites and follow-ups to ensure optimal acceptance and attendance
• Prepares and oversees the annual budget for the company's events, brochures, and other marketing tools or materials and ensures that expenses are within each event's budget to manage costs
• Takes charge of logistics and other arrangements for company events such as planning session, solutions update, and as needed or assigned invites clients and speakers

Accreditation

• Responsible for preparing or collating accreditation documents required by the clients in coordination with the concerned parties in the organization
• Maintains records of and monitors expiry periods of accreditation requirements of our regular customers and coordinates with the concerned account executive to initiate renewal of activities
• Deals with clients as necessary to complete documents for vendor accreditation

Others

·     Performs other job-related tasks that may be assigned from time-to-time

Minimum Qualifications

• The candidate must possess at least a bachelor's degree in marketing, business management, or equivalent
• At least two to three years of working experience as a sales support or marketing preferably in an information technology sales organization
• Proficient in the use of Excel
• Particular in keeping deadlines and persistent in doing follow-ups
• Able to write articles and press releases
• Experience in use of digital media, website, and Linkedin
• Possesses great initiative
• Good communication skills