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Assistant Brand Manager
2 weeks ago
Educational Requirements
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field
Skills and Competencies
- Marketing expertise: Strong understanding of branding, advertising, and promotional strategies
- Analytical skills: Ability to interpret market data, consumer insights, and campaign performance
- Creativity: Capable of developing innovative marketing concepts and brand strategies
- Communication skills: Excellent verbal and written communication for cross-functional collaboration
- Project management: Skilled in organizing campaigns, managing timelines, and coordinating teams
- Digital proficiency: Familiarity with tools like Google Analytics, Microsoft Office, and social media platforms
- Budgeting: Experience in managing marketing budgets and optimizing spend
Experience
- Typically 2+ years in marketing, brand management, or a related role
- Experience working with cross-functional teams (e.g., sales, product development, creative agencies)
- Exposure to consumer research, product launches, and campaign execution
Personal Attributes
- Results-driven and proactive
- Strong organizational and planning abilities
- Comfortable working under pressure and meeting deadlines
- Team-oriented with leadership potential