Senior Influencer Marketing Manager – Beauty Division
7 days ago
• Develop and maintain strong relationships with top-tier and mid-tier beauty influencers in the Philippines.
• Focus on TikTok, Facebook, and Shopee to drive influencer collaborations for brand exposure and sales growth.
• Independently manage the full cycle of influencer partnerships, including sourcing, outreach, negotiation, and deal closing.
• Design and execute influencer marketing plans aligned with brand strategy and market trends to maximize ROI.
• Track and analyze campaign performance, providing insights and optimization suggestions.
• Build and maintain an influencer database to support long-term, sustainable collaborations.
• Philippines local talent with strong knowledge of local social media and e-commerce ecosystems.
• Minimum 2 years of experience in influencer marketing/BD, preferably in the beauty or FMCG industry.
• Existing influencer resources on TikTok, Facebook, or Shopee are a strong plus.
• Excellent negotiation, communication, and business development skills; able to independently manage end-to-end partnership processes.
• Market-sensitive, with the ability to identify and leverage emerging trends.
• Strong data analysis skills, able to optimize strategy based on performance insights.
• Results-driven, highly adaptable, and able to perform in a fast-paced environment.
Nice-to-Haves
• Existing influencer network in the beauty category within the Philippines.
• Experience in influencer marketing team management or project coordination.
• Proficiency in English or Filipino with strong cross-cultural communication skills.
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