Marketing Strategist

4 days ago

Manila, National Capital Region, Philippines Bamboo Works Full time ₱1,200,000 - ₱2,400,000 per year

We're helping a fast-growing brokerage in the finance and lending space find a
Marketing Strategist
to own and optimize their digital marketing ecosystem. You'll play a pivotal role in driving lead generation, building brand visibility, and automating client communications to help double loan settlement volumes over the next year.

Part-Time:
~20 hours/week (with potential to scale to full-time)

Schedule:
AEST hours

Location:
Fully Remote

Engagement:
Independent Contractor

Monthly Starting Rate:
USD /month (based on a 20-hour workweek, depending on level of experience)

What You'll Do

  • Develop and execute marketing plans to increase brand awareness and lead generation
  • Manage and optimize HubSpot CRM, including email workflows, segmentation, and client nurture sequences
  • Design, run, and optimize Meta Ads (Facebook/Instagram) for high-ROI lead generation
  • Build and maintain a content calendar across Instagram, Facebook, and LinkedIn
  • Create engaging social posts (2–3 per week) aligned with brand voice and strategy
  • Design and manage landing pages for campaigns, ensuring strong conversion rates
  • Implement referral and review systems to increase word-of-mouth and social proof
  • Track performance, analyze results, and recommend new opportunities for growth

What We're Looking For

  • 3+ years of experience in digital marketing, ideally in service-based or financial sectors
  • Proven hands-on expertise with HubSpot CRM & automation
  • Solid track record managing Meta Ads for lead generation and ROI optimization
  • Strong copywriting and content creation skills
  • Ability to design graphics (Canva or similar) and manage landing pages
  • Self-starter with excellent communication skills and ability to work independently
  • Strong attention to detail and time management skills

Nice-to-Haves

  • Knowledge of the Australian finance or lending industry
  • Experience with Infynity CRM or similar platforms
  • Background in conversion optimization and A/B testing

Recruitment Process

  • Initial Interview
  • Client Interview
  • Offer & Onboarding

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