Account Manager for Digital Communications
4 days ago
Planning a career step towards the communications industry? Be part of #TeamStoryscope
The
Digital Account Manager
manages client accounts and campaigns, overseeing content, social media, paid advertising, and community management. This role acts as the main point of contact for clients while coordinating intern
Key Responsibilities
Content Creation & Campaign Execution
Oversee digital content planning and execution, including graphics, videos, written content, influencer collaborations, and UGC campaigns.
Coordinate shoots, influencer partnerships, or creator collaborations to ensure content meets campaign objectives.
Review content produced by internal teams or external partners for quality, brand alignment, and timely delivery.
Social Media Management
Manage posting schedules, content calendars, and platform-specific strategies.
Optimize content performance across platforms based on engagement metrics and insights.
Monitor and guide community engagement efforts.
Paid Advertising Management
Plan, implement, and optimize paid campaigns across relevant channels.
Collaborate with media planners to allocate budgets efficiently and meet campaign KPIs.
Analyze ad performance and recommend improvements to creatives, targeting, or bidding strategies.
Community Management
Oversee community engagement efforts, including responding to comments, messages, and online conversations.
Ensure timely escalation of critical issues or potential PR concerns to senior management.
Foster active, engaged online communities that sup
Client Relationship & Reporting
Serve as primary contact for day-to-day client needs, updates, and campaign performance reporting.
Present campaign results and provide insights for strategy adjustments.
Gather client feedback on content, social media, and ad performance and relay to internal teams.
Team Collaboration & Mentorship
Guide Account Executives in executing campaigns, managing content workflows, and engaging communities.
Allocate resources and coordinate timelines for campaigns involving multiple content creators or platforms.
Qualifications
- Bachelor's degree in Marketing, Communications, or related field.
- 2–4 years of experience in digital marketing, content management, social media, or account management.
- Strong understanding of content creation, social media platforms, paid advertising, and community management.
- Project management, client communication, and analytical skills.
This position is open to candidates with 2 up to 4 years of experience in PR or a similar role/industry. If you think you're the perfect fit, apply here via LinkedIn or send your CV to
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