
Digital Media Buyer
4 days ago
We are looking for a proactive and performance-driven Media Buyer to join our in-house marketing team. In this role, you will be responsible for executing media strategies, managing self-serve digital campaigns, and driving optimisations based on campaign data.
This is a hands-on role that requires strong digital platform knowledge, attention to detail, and the ability to collaborate closely with internal stakeholders and media vendors.
Responsibilities include:
- Execute media buying strategies, including audience targeting selection and channel planning.
- Set up, monitor, and optimise digital media campaigns across key self-serve platforms such as:
- Google Ads (YouTube, DV360, DCM)
- TikTok
- Outbrain
- Analyse campaign performance data and provide actionable insights and optimisation recommendations.
- Coordinate with external media vendors for managed buys, including briefing, negotiation, reporting, and delivery.
- Work closely with internal marketing teams to understand campaign objectives and timelines, and ensure media plans align with business goals.
- Support campaign reporting cadences, consolidating performance results into reports that are clear, timely, and actionable.
Skills & Experience required:
- Diploma or Bachelor's degree in Marketing, Business, Communications, or related field (or equivalent work experience).
- Minimum 3 years of experience in a media buying or performance marketing role, preferably across multiple digital platforms.
- Strong analytical skills and familiarity with digital metrics (CPM, CTR, CPA, ROAS, etc.).
- Experience managing campaigns end-to-end on self-serve platforms.
- Strong communication and coordination skills, with the ability to collaborate across internal and external teams.
- Detail-oriented with a bias for optimisation and results.
- A get-it-done attitude of problem solving when media buys are paused
- A growth mindset to test & learn and adjust media buy strategies should there be roadblocks
- Strong analytical and problem-solving skills.
- · Detail-oriented with the ability to manage multiple campaigns simultaneously.
- Effective written and verbal communication skills.
Job Types: Full-time, Permanent
Pay: Php30, Php40,000.00 per month
Benefits:
- Company events
- Health insurance
- Opportunities for promotion
- Promotion to permanent employee
- Work from home
Work Location: In person
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