Brand Manager Buscopan ASEA

• Job Title: Brand Manager – Buscopan, ASEA
• Reporting to: Zone Brand Lead, ASEA - Essentiale, Buscopan, Phosphalugel

Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally .

Our mission is to bring health in people's hands by making self-care as simple as it should be . For half a billion consumers worldwide – and counting.

At the core of this mission is our 100 loved brands , our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers. Headquartered in France, Opella is the proud maker of many of the world's most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.

As a globally certified B Corp company, we are active players in the journey towards healthier people and planet. Find out more about our mission at .

The Senior Brand Manager – Buscopan will play a pivotal role in driving brand growth across the ASEA zone , with primary focus markets in Philippines (PH) and Indonesia (ID) . Reporting directly to the ASEA Zone Brand Lead , this role leads the end-to-end brand strategy, execution, and performance for the full Buscopan portfolio.

Key RESPONSIBILITIES

Brand Strategy

• Develop and lead the overall Buscopan brand strategy for the ASEA region, ensuring strong positioning, clear audience definition, and alignment with global direction.
• Identify growth opportunities across markets (especially PH & ID) using consumer, shopper, and HCP insights.
• Own the annual and long-range brand plans, including portfolio priorities, A&P allocation, innovation roadmap, and 360° activation calendar.

Brand Performance

• Track brand KPIs across ASEA, with focus on PH & ID, and recommend corrective actions to close performance gaps.
• Monitor competitive landscape, market dynamics, and consumer trends to support decision-making.
• Deliver quarterly and monthly performance reviews with clear insights and next steps.

Drive & Lead Overall Activation (Consumer, HCP, Trade)

• Lead the development and execution of all consumer, HCP, and trade activations to drive penetration, trial, recommendation, and visibility.
• Deliver integrated campaigns across ATL, digital, medical/HCP platforms, e-commerce, pharmacy, and key retail channels.
• Ensure all activation materials are aligned, insight-driven, compliant, and locally adaptable.

Manage Cross-Functional Collaboration

• Partner closely with local marketing teams, sales, medical, regulatory, supply, finance, and global brand teams to ensure seamless execution and business continuity.
• Drive alignment and collaboration across markets to share best practices, strengthen recommendation, and accelerate growth initiatives.
• Manage stakeholder expectations and keep everyone aligned on priorities, timelines, and brand objectives.

Why us?

At Opella, you will enjoy doing challenging, purposeful work, empowered to develop consumer brands with passion and creativity. This is your chance to grow new skills and be part of a bold, collaborative, and inclusive culture where people can thrive and be at their best every day.

We Are Challengers.

We are dedicated to making self-care as simple as it should be. That starts with our culture. We are challengers by nature, and this is how we do things:

All In Together: We keep each other honest and have each other's backs.

Courageous: We break boundaries and take thoughtful risks with creativity.

Outcome-Obsessed: We are personally accountable, driving sustainable impact and results with integrity.

Radically Simple: We strive to make things simple for us and simple for consumers, as it should be.

Join us on our mission. Health. In your hands.