Marketing Head

15 hours ago

Makati City, National Capital Region, Philippines JPSC Group Holdings INC. Full time
Marketing Head

Job Overview

We are seeking a Marketing Head to oversee and drive the company's marketing initiatives, with a strong focus on digital platforms while ensuring alignment with overall brand and business objectives.

In this role, you will plan, execute, and monitor marketing strategies across digital and traditional channels. You will collaborate with departments, business units, and store branches to strengthen brand presence, ensure consistent messaging, and support business growth.

Key Responsibilities

  • Develop and execute integrated marketing strategies, emphasizing digital channels such as social media, website, email, and search platforms
  • Oversee and manage the company's online presence, ensuring website performance, content quality, mobile responsiveness, cybersecurity, and brand compliance
  • Plan, manage, and optimize social media and digital campaigns to increase brand awareness, engagement, and lead generation
  • Collaborate with internal teams and external partners to develop marketing materials, content, and promotional assets
  • Monitor, analyze, and report on campaign performance, market trends, and customer insights to guide decision-making and continuous improvement
  • Ensure brand consistency across all marketing channels, communications, and touchpoints
  • Coordinate marketing initiatives across departments, business units, and store branches to support company-wide objectives
  • Stay updated on marketing trends, tools, and best practices, recommending innovations when appropriate
  • Prepare marketing plans, performance reports, and strategic recommendations for management

Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • At least 3–5 years of marketing experience, with demonstrated leadership or management of marketing initiatives
  • Strong understanding of digital marketing channels, including social media, website management, email marketing, and basic SEO
  • Experience in planning and executing integrated marketing campaigns across digital and offline channels
  • Analytical skills to interpret data, track performance, and translate insights into actionable strategies
  • Excellent communication, presentation, and stakeholder management skills
  • Strong leadership, organizational, and project management capabilities
  • Ability to work collaboratively across teams and manage multiple priorities in a fast-paced environment

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