
Market Research Manager
3 days ago
RESPONSIBILITIES
- Develop research briefs that are aligned with business strategies
- Lead the flawless and timely execution of all consumer tests in assigned projects with minimal supervision
- Lead the analysis of all consumer tests in assigned projects
- Identify and recommend next steps and implications in assigned projects
- Lead discussions with research vendors
- Represent CIA in cross-functional research discussions and help provide consumer test plans and directions
- Support the establishment of a consumer-centric culture in the CIA organization
- Other projects that maybe assigned by the manager
QUALIFICATIONS
- Degree in Statistics or Research
- Minimum 1-2 years of relevant experience in the field of consumer research
- Working knowledge in consumer research approaches and methodologies
- Strong analytical thinking and communication skills
- Has keen attention to details
- Can work independently and under pressure
- Proficient in MS Office, Google Workspace
- Knowledge of statistics and statistical software is a plus
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