Marketing Manager
5 days ago
As Marketing Manager, you will be managing the overall execution of marketing and branding activities in order to meet the brand expectations and targets. You are to ensure that there is a continuous effective and economical allocation of resources and maintain lower operational budget of the marketing department. The role is not entirely independent; while reporting directly to the executive committee which is composed of the President, Vice President and Chief Operating Officer, you are to work closely with the different sales department managers to support their marketing requirements.
DUTIES AND RESPONSIBILITES:
- Manage the promotion and positioning of the brand, products and services of the company
- Developing marketing strategies and managing marketing campaigns across all platforms in line with company objectives
- Overseeing the company's marketing budget
- Analyze the success of marketing campaigns and create reports
- Carry out market research in order to keep up to date with customer trends as well as to predict future trends
- Manage and improve lead generation campaigns, measuring results
- Supervise advertising, product design and other forms of marketing to maintain consistency
- Monitor and report on effectiveness of marketing communications
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
- Analyzing potential strategic partner relationships for company marketing
- Manage online and offline marketing material in terms of technical specs, project timelines, plan executions and other efficient resources required
- Responsible for the translation of key research reports into strategic recommendations prior to presentation for consideration and approval
- Organize events such as product launches, exhibitions and photo shoots
- Oversee and manage all company events such as trade shows, conferences and festivals
- Building good working relationships between internal and external partners and customers
- Possible travels nationwide, if required
- Performs and assists all other tasks and duties that are not stipulated on this document but assigned by your superior or required by the company.
- Following company rules and regulations as specified in the Company Handbook.
QUALIFICATIONS:
Education Level: Bachelor degree in Marketing or Equivalent
Experience: at least five (5) years experience of the job requirement
Specific Skills: Qualified chartered marketer, Strong analytical and project management skills, Confident and dynamic personality, Strong creative outlook.
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