Digital Marketing Specialist

2 days ago

Pasig, National Capital Region, Philippines Acquire Intelligence Full time ₱900,000 - ₱1,200,000 per year

We're an award-winning global outsourcer providing contact center and back office services on behalf of our global clients. Come work at a place where innovation and teamwork come together to support the most exciting missions in the world

We're looking for a Senior Social Media & Content Strategist to elevate our brand presence, engage audiences, and drive measurable conversions in the highly competitive Telco market. The ideal candidate will bring expertise in content strategy, social media management, and audience growth, with working knowledge of PPC campaigns to support integrated digital marketing initiatives.

Key Responsibilities

Social Media Strategy & Management

  • Develop and execute a data-driven social media strategy to strengthen brand visibility and engagement across Facebook, Instagram, LinkedIn, TikTok, and emerging platforms.
  • Plan and manage the content calendar aligned with business objectives, campaigns, and customer journey stages.
  • Optimise social media profiles, ensuring messaging and branding are consistent across channels.

Content Strategy & Creation

  • Lead the development of compelling, conversion-focused content (social posts, blogs, infographics, videos, and ads) tailored to Telco audiences.
  • Ensure content communicates complex Telco offerings in a clear, engaging, and customer-first manner.
  • Collaborate with design, dev, and marketing teams to produce high-quality creative assets.

Performance Marketing Support

  • Partner with the PPC team to align content and creatives with paid campaigns.
  • Provide input for ad copy, landing pages, and audience targeting to improve conversions.
  • Apply basic PPC knowledge to support campaign execution and reporting when needed.

Analytics & Growth Optimisation

  • Monitor, analyse, and report on social and content performance metrics (engagement, CTR, conversion rates).
  • Identify opportunities for growth through A/B testing, trend analysis, and competitive benchmarking.
  • Translate insights into actionable strategies to continuously improve ROI.

Qualifications

  • 5+ years of proven experience in social media management and content strategy, ideally in the Telco, SaaS, or Tech industries.
  • Strong track record of driving measurable results (brand awareness, engagement, and conversions).
  • Expertise in social media platforms, analytics tools, and content management systems.
  • Excellent storytelling, copywriting, and audience engagement skills.
  • Ability to translate Telco services and products into customer-friendly content.
  • Solid understanding of digital marketing funnels and lead generation.
  • Plus: Familiarity with PPC campaign management (Google Ads, Meta Ads).
  • Strong collaboration and project management skills with experience working cross-functionally.

What Success Looks Like

  • Increased brand visibility and engagement across targeted digital platforms.
  • Consistent delivery of high-quality content that educates and converts Telco audiences.
  • Direct contribution to conversion rate growth through optimised campaigns.
  • Effective collaboration with the PPC team to maximise campaign performance.

Join the A-Team and experience the A-Life

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